Influencer Marketing Manager

Entrepreneur Cooperative

Influencer Marketing Manager responsible for developing and executing influencer marketing initiatives for global brands. Collaborating with creators and managing campaign performance in a remote setting.

Posted 7/22/2026full-timeRemote • 🇻🇪 VenezuelaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing influencer marketing strategies, managing relationships with creators, and analyzing campaign performance to drive brand awareness and engagement. Proficient in negotiating contracts and ensuring compliance with FTC guidelines while optimizing campaign budgets and deliverables.

Highest-signal resume keywords

Influencer Marketing Strategy DevelopmentCampaign Performance AnalysisRelationship ManagementNegotiation SkillsProject Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Influencer MarketingDigital MarketingSocial Media ManagementCampaign ReportingData AnalysisBudget ManagementKPI TrackingContent CreationCampaign OptimizationCompliance Knowledge

Soft Skills

Excellent Communication SkillsStrong Negotiation SkillsOrganizational SkillsAnalytical MindsetProblem-Solving Skills

Tools & Technologies

CreatorIQTraackrAspireIQGoogle Analytics

Industry Keywords

Influencer PartnershipsBrand AwarenessEngagementCreator EcosystemsFTC Guidelines

About the role

Key responsibilities & impact

Develop and execute comprehensive influencer marketing strategies aligned with brand and business objectives
Define campaign goals, creator strategies, deliverables, timelines, and KPIs
Identify opportunities to increase brand awareness, engagement, and campaign performance
Continuously optimize influencer programs using campaign insights and industry trends
Identify, recruit, onboard, and manage relationships with influencers, creators, and brand ambassadors
Build long-term partnerships with creators across Instagram, TikTok, YouTube, blogs, and emerging platforms
Maintain strong relationships with agencies, talent representatives, and creator networks
Serve as the primary point of contact for influencer partnerships
Manage influencer campaigns from strategy through execution and reporting
Coordinate campaign briefings, content creation, approvals, publishing schedules, and deliverables
Ensure campaigns are delivered on time, within budget, and according to client expectations
Monitor campaign progress and proactively resolve issues throughout execution
Negotiate influencer contracts, compensation, deliverables, and usage rights
Manage campaign budgets and ensure cost-effective execution
Monitor campaign spending and maximize return on investment
Track campaign performance using engagement, reach, conversions, ROI, and other KPIs
Analyze campaign data and generate actionable insights
Prepare client reports, presentations, and strategic recommendations
Continuously improve campaign performance through data-driven decision-making
Collaborate with social media, PR, creative, product, and marketing teams
Integrate influencer marketing initiatives into broader marketing campaigns
Support campaign planning, product launches, and brand initiatives
Stay current on influencer marketing trends, platform updates, and emerging creators
Ensure influencer content complies with brand guidelines, FTC regulations, and legal requirements
Research new tools, technologies, and best practices within the influencer marketing industry

Requirements

What you’ll need

Bachelor's degree in Marketing, Communications, Business Administration, or a related field
3+ years of experience in influencer marketing, digital marketing, social media management, or creator partnerships
Proven experience planning and executing successful influencer marketing campaigns
Strong negotiation and relationship management skills
Excellent written and verbal communication skills in English
Experience using influencer marketing platforms such as CreatorIQ, Traackr, AspireIQ , or similar tools
Experience with Google Analytics and campaign reporting
Deep understanding of social media platforms, creator ecosystems, and digital content trends
Strong analytical mindset with the ability to translate campaign data into actionable insights
Excellent organizational and project management skills
Ability to manage multiple campaigns simultaneously
Knowledge of FTC guidelines and influencer marketing compliance

Benefits

Comp & perks

Flexible schedule with availability to collaborate across international time zones
Fully remote work environment with long-term career growth opportunities