Business Operations Manager – Marketing

Entrepreneur Cooperative

Operations & Marketing Manager managing CRM and marketing performance at a fast-growing real estate investment business. Focused on building systems and optimizing processes.

Posted 5/14/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $1,500 - $2,100 per monthWebsite

About the role

Key responsibilities & impact

Own and maintain CRM data integrity, structure, and accuracy
Standardize pipeline stages, lead tracking, and attribution logic
Manage large datasets (10,000–50,000+ records), including cleaning and auditing
Improve CRM workflows and automation to reduce manual work
Build and maintain dashboards tracking: Leads, Conversions, CPL (Cost Per Lead), CPA (Cost Per Acquisition), ROI by channel and conversion cycle time
Deliver weekly performance reports with insights and recommendations
Own marketing attribution across all channels
Proactively identify underperforming campaigns and optimize performance
Coordinate outbound campaigns (cold calling, SMS, RVM, direct mail, referrals)
Manage lead lists, segmentation, and CRM data flows
Track campaign performance and continuously improve processes
Manage and oversee a remote team (VAs, cold callers, lead managers)
Run weekly KPI meetings and track performance metrics
Identify operational bottlenecks and implement solutions
Build and maintain SOPs for all repeatable processes
Own and manage ClickUp (or similar tools) for task and workflow management
Implement automation (Zapier, ClickUp, etc.) to improve efficiency
Ensure scalable onboarding processes for new hires

Requirements

What you’ll need

4+ years of direct experience in Operations or Marketing Operations management roles (not adjacent/support functions)
Near-native English proficiency ( C2 or strong C1 , written and spoken, client-facing level)
Proven hands-on experience with Salesforce (CRM management, reporting, pipelines, and data integrity)
Strong command of marketing performance metrics and KPI frameworks (CPL, CPA, ROI, conversion rates, attribution models)
Demonstrated experience owning team accountability frameworks (KPIs, scorecards, performance tracking, weekly reporting cadences)
Experience managing and holding accountable remote teams (VAs, SDRs, marketing ops, or similar)
Advanced Excel / data analysis skills (Power Query or equivalent strongly preferred)
Experience handling and structuring large datasets (10K–50K+ records)
Proven ability to build dashboards and translate data into actionable insights
Strong organizational, analytical, and problem-solving skills
High ownership mindset with the ability to operate independently in unstructured environments.

Benefits

Comp & perks

Performance-based bonuses tied to operational and team outcomes
Annual salary review (cost-of-living adjustments)
Internet/home office stipend
Paid time off + U.S. holidays (after 6 months)
Long-term growth opportunity with direct exposure to leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

CRM managementdata integritydata analysisExceldashboard buildingmarketing performance metricsKPI frameworksautomationdata cleaningdata auditing

Soft Skills

organizational skillsanalytical skillsproblem-solving skillsownership mindsetindependenceteam accountabilitycommunication skillsperformance trackinginsight generationprocess improvement