Website Performance Analyst

Enova International

Website Performance Analyst responsible for monitoring and optimizing website conversion for CashNetUSA. Collaborating to analyze data and drive improvements in a leading Chicago fintech company.

Posted 6/2/2026full-timeChicago • Illinois • 🇺🇸 United StatesMid-LevelSenior💰 $68,500 - $99,000 per yearWebsite

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Own and troubleshoot the analytical side of the website, including proactively diagnosing sudden changes in key conversion funnels.
Monitor, assess, and report on website and funnel performance, providing weekly reporting updates and data-driven recommendations to marketing leadership and other key executives.
Analyze visitor segments and traffic trends for conversion optimization opportunities.
Create and maintain Adobe Analytics reporting for the marketing team and help the marketing team investigate and troubleshoot conversion issues.
Partner with cross-functional teams to test UI and UX enhancements to improve the customer application flow.
Develop and optimize landing pages and conversion funnel A/B tests to increase conversion rates.
Preferred: Provide analytical support for content updates; experience with basic SEO/AEO strategies is a plus.

Requirements

What you’ll need

5+ years of experience in marketing analytics, attribution modeling, conversion rate optimization, or related fields.
Strong web analytics skills with extensive experience using Google Analytics, Adobe Analytics, Hotjar, Ahrefs, Semrush or similar web analytics tools.
Experience managing implementation and administration of Google Analytics, Adobe Analytics or similar web analytics tools.
Strong analytical and technical skills with experience in data analysis and visualization tools; SQL preferred.
Experience designing and running A/B tests through tools such as Optimizely or Adobe Target.
Demonstrated ability to handle ambiguity, adapt quickly to changing business needs, and make sound decisions in a fast-paced environment.
Excellent project management, communication, and collaboration skills, with a creative and problem-solving mindset.
Knowledge of SEO strategy and basic content management is preferred but not required.

Benefits

Comp & perks

Health, dental, and vision insurance including mental health benefits
401(k) matching plus a roth option (U.S. Based employees only)
PTO & paid holidays off
Sabbatical program (for eligible roles)
Summer hours (for eligible roles)
Paid parental leave
DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova)
Employee recognition and rewards program
Charitable matching and a paid volunteer day…Plus so much more!

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

marketing analyticsattribution modelingconversion rate optimizationdata analysisdata visualizationA/B testingSQLSEOcontent management

Soft Skills

analytical skillsproject managementcommunicationcollaborationproblem-solvingadaptabilitydecision-making