Engel & Völkers Deutschland

Performance Marketing Manager – Italian Market

Engel & Völkers Deutschland

full-time

Posted on:

Location Type: Hybrid

Location: Hamburg • Germany

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Tech Stack

Tableau

About the role

  • Responsible for performance marketing activities in the Italian market
  • Manage and optimize campaigns
  • Test and iterate different campaign types and channels to determine the best multi-channel mix
  • Conduct performance analyses of campaigns and identify new growth opportunities
  • Perform keyword research and run A/B tests to achieve high profitability and conversion rates
  • Responsible for budget planning, forecasting, and balancing short-term impact with a clear long-term roadmap

Requirements

  • Extensive professional experience in performance marketing and SEA, ideally in B2C lead generation
  • Strong knowledge of conversion goals (definition & implementation), offline conversion tracking, bidding strategies, and campaign management
  • Technical proficiency with Google Analytics 4, Google Ads Editor, Excel, and ideally Tableau
  • Experience with advertising platforms such as Google Ads, Bing Ads, and Meta Ads
  • Strong analytical mindset with advanced Excel skills and the ability to turn data into actionable insights
  • Fluent communication skills in Italian and English; German is a plus
Benefits
  • 30 days of vacation plus additional days off on Christmas Eve and New Year’s Eve
  • Hybrid work model (50% on-site at headquarters per month)
  • Training allowance in the company Academy
  • Company pension scheme
  • Monthly subsidy for your gym membership or for Urban Sports Club
  • Work-Life Portal
  • JobRad (bike leasing)
  • Deutschland-Ticket subsidy
  • Your own Pluxee card
  • Various offers and training opportunities, including e-learning formats
  • Individual support
  • Events and company celebrations
  • Incentivized employee referral program and other corporate benefits
  • Monthly after-work events
  • Barista bar with a wide selection of beverages and snacks
  • On-site massage offers
  • Annual health week
  • Weekly "juice day" with freshly pressed juices
  • 24/7 kiosk
  • Influenza vaccinations
  • Free parking and e-charging stations in our underground garage
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketingSEAconversion goalsoffline conversion trackingbidding strategiescampaign managementA/B testingkeyword researchdata analysisbudget planning
Soft Skills
analytical mindsetcommunication skills