Marketing Analytics and Campaign Associate

Encyclopaedia Britannica, Inc.

Marketing Analytics & Campaign Associate optimizing subscriber engagement and retention campaigns for Britannica. Collaborating with cross-functional teams to manage end-to-end campaign lifecycle and reporting.

Posted 7/24/2026full-timeRemote • 🇺🇸 United StatesJuniorMid-Level💰 $70,000 - $85,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in campaign management, audience engagement strategies, and performance analysis to drive subscriber growth and retention. Proficient in utilizing analytics tools to optimize marketing initiatives and enhance overall campaign effectiveness.

Highest-signal resume keywords

Marketing AnalyticsCampaign ManagementAudience DevelopmentEmail MarketingProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign OptimizationAudience SegmentationA/B TestingData AnalysisPerformance Metrics

Soft Skills

Strong Communication SkillsHighly Organized

Tools & Technologies

LookerGA4Reporting Tools

Industry Keywords

NewsletterMediaPublishingSubscription-Based Businesses

About the role

Key responsibilities & impact

Execute and optimize Boost campaigns designed to increase engagement among inactive, low-engagement, and declining subscriber segments.
Partner with Business Insights and Editorial teams to implement audience engagement strategies, campaign recommendations, and content selections.
Manage audience setup, campaign deployment, QA, scheduling, and reporting for Boost campaigns and other engagement initiatives.
Execute cross-pollination campaigns across the newsletter portfolio, including new launches, established newsletters, and partner brands.
Manage campaign calendars, testing plans, deployment, and performance reporting for cross-pollination initiatives.
Analyze audience behavior, engagement trends, and campaign performance to identify optimization opportunities.
Own reporting and provide recommendations to improve targeting, engagement, conversion, and overall campaign effectiveness.
Support promotional campaign initiatives and surveys through audience selection, campaign setup, deployment, reporting, and analysis.
Partner with Editorial, Marketing, Product, and Analytics teams to ensure campaigns are executed accurately and on schedule.
Maintain campaign documentation, reporting dashboards, and operational workflows.

Requirements

What you’ll need

2-4 years of experience in marketing analytics, audience development, campaign management, email marketing, or digital marketing.
Experience analyzing campaign performance and translating data into actionable recommendations.
Experience supporting audience growth, engagement, retention, or conversion-focused campaigns.
Strong analytical skills and experience working with reporting tools and performance metrics.
Highly organized with strong project management and communication skills.
Preferred Experience: Experience working in newsletter, media, publishing, or subscription-based businesses.
Familiarity with Looker, GA4, and other analytics and reporting platforms.
Experience with audience segmentation, A/B testing, and campaign optimization.
Familiarity with basic email HTML and email QA best practices.

Benefits

Comp & perks

Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401k, IRA)
Life Insurance (Basic, Voluntary & AD&D)
Paid Time Off (Vacation, Sick & Public Holidays)
Family Leave (Maternity, Paternity)
Short Term & Long Term Disability
Training & Development
Work From Home