
Senior Campaign Manager
Enable
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $85,000 - $137,500 per year
Job Level
About the role
- Act as a strategic yet hands-on manager responsible for designing the overarching approach for campaigns tied to strategic objectives. Define objectives, target audiences, messaging, and channels, then bring campaigns to life through execution.
- Define high-value audience segments based on Ideal Customer Profile (ICP) data. Conceptualize, build, launch, and measure integrated marketing campaigns tailored to these segments to move prospects from awareness to closed-won.
- Define long-form and short-form content needs to support campaign narratives. Write and evaluate content to ensure it maps effectively to the buyer's journey and is crafted specifically for direct response.
- Utilize a "break-away mindset" to develop concepts that differentiate the brand from competitors, using unique messaging and tactics to disrupt standard industry tropes.
- Use analytics to drive strategy, utilizing CRM and marketing automation and intent data to identify audience segments and optimize campaign flows for maximum conversion.
Requirements
- 6+ years of experience in demand generation or integrated campaign management.
- Demonstrable history of meeting or exceeding pipeline and revenue quotas.
- Experience managing multi-channel campaigns that successfully align Sales and Marketing teams.
- Experience navigating Salesforce and Hubspot or Marketo.
- Travel 20%
- Intent platform (Demandbase, Bombora, 6Sense) proficiency.
Benefits
- Unlimited Paid Time Off: Flexible PTO policy based on trust, balancing personal time and business needs
- Wellness Benefit: Quarterly incentive dedicated to improving your health and well-being
- Comprehensive Insurance: Health and life coverage for you and your family
- Lucrative Bonus Plan: Enjoy a rewarding bonus structure subject to company or individual performance
- Equity Program: Benefit from our equity program with additional options tied to tenure and performance
- Career Growth: Explore new opportunities with our internal mobility program
- Additional Perks: Learning & Development: Access a range of workshops and courses designed to boost your professional growth and take your career to new heights
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
demand generationintegrated campaign managementcontent writinganalyticsaudience segmentationcampaign measurementpipeline managementrevenue generationmulti-channel campaignsdirect response marketing
Soft Skills
strategic thinkinghands-on managementcreativitycommunicationcollaborationproblem-solvingadaptabilityleadershipanalytical thinkinginnovation