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Creative Marketing Director
Empower Life CollectiveCreative Director co-leading brand strategy and driving growth for MM Coaching Limited in a remote role.
About the role
Key responsibilities & impact- Lead and develop monthly creative strategies from data insights, including hooks, angles, and campaigns for organic and paid content.
- Oversee and direct all creative output across paid ads, landing pages, email sequences, and video scripts, ensuring consistency and quality.
- Build, manage, and elevate the creative team including designers, video editors, and copywriters.
- Own and refine the Marriage Reset brand, signing off on all messaging and copy before it goes to market.
- Collaborate with media buying and growth teams to test, iterate, and optimize creative based on performance data.
Requirements
What you’ll need- 7 or more years of experience in creative direction within high-ticket coaching or service-based businesses.
- Proven track record overseeing $1M+ funnels with a strong understanding of voice-of-customer research.
- Demonstrated ability to lead creative teams, manage QA processes, and own final approvals.
- Strong copywriting literacy with the ability to brief, review, and elevate copy produced by your team.
- An analytical mindset with a genuine obsession for testing, performance metrics, and continuous improvement.
Benefits
Comp & perks- Work from Anywhere: Enjoy the freedom of a fully remote position, giving you the flexibility to work from wherever you feel most productive.
- Creative Ownership: Take full ownership of creative strategy while working alongside a team that actively supports your ideas and invests in your success.
- Performance-Based Rewards: Exceptional performance and meaningful contributions beyond the core expectations of the role may be recognized through discretionary performance-based bonuses.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
creative directioncopywritingdata analysisperformance metricsquality assurancecampaign managementfunnel optimizationcontent strategyvideo scriptwritingemail marketing
Soft Skills
leadershipteam managementcollaborationcommunicationanalytical mindsetcreativityattention to detailproblem-solvingstrategic thinkingcustomer-focused