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Communications/Marketing Specialist
Employment Process GroupCommunications and marketing specialist supporting Action for Healthy Kids’ nonprofit programs and research. Creating campaigns, content, and data-driven storytelling to improve children’s health nationwide.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing integrated communications and marketing campaigns, with a strong focus on content creation, audience engagement, and data-driven decision-making. Proficient in managing digital platforms and tools to enhance organizational impact and communication effectiveness.
Highest-signal resume keywords
Integrated Communications CampaignsContent Creation and DevelopmentSalesforce-Integrated Marketing PlatformsProject Management SkillsAudience Segmentation and Analytics
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Writing and EditingContent DevelopmentDigital MarketingA/B TestingCampaign MeasurementBrand-Compliant Marketing MaterialsWebsite ManagementData-Driven Decision-MakingPerformance AnalyticsGraphic Design Tools
Soft Skills
Strong Organizational SkillsEffective CommunicationCollaborationIndependent WorkStorytelling
Tools & Technologies
SalesforceWordPressCanvaPowerPointAsanaMonday.comMicrosoft 365MailchimpPardotFeathr
Industry Keywords
NonprofitPublic HealthChild HealthEducationStrategic CommunicationsDigital FundraisingCommunity ImpactMission-Driven Organizations
Tech Stack
Tools & technologiesWordPress
About the role
Key responsibilities & impact- Serve as the primary communications and marketing partner supporting the Programs and Research & Evaluation teams
- Develop and execute integrated communications and marketing campaigns across multiple digital channels
- Create written, visual, and digital content communicating program, research, and organizational impact
- Translate research findings and technical information into engaging, audience-friendly communications
- Produce brand-compliant marketing materials using presentation and graphic design tools
- Write, edit, and refine messaging based on campaign performance and audience engagement
- Analyze campaign metrics and recommend improvements through testing, optimization, and data-driven decision-making
- Assess and support Salesforce-integrated marketing technologies, including email deliverability and data flow
- Maintain and update website content through WordPress or a comparable content management system
- Coordinate marketing projects using project management platforms and ensure deadlines are met
- Identify communications opportunities, recommend best practices, and drive projects from concept through execution
- Collaborate with cross-functional teams to ensure consistent messaging and successful campaign delivery
- Travel approximately 10% annually, typically for 2–3 organizational events
Requirements
What you’ll need- Bachelor's degree in Communications, Marketing, Public Relations, Journalism, or a related field
- Minimum of 3–5 years of professional communications and marketing experience
- Portfolio or work samples demonstrating strong writing, marketing, and content development capabilities
- Exceptional writing, editing, storytelling, and content creation skills across multiple communication channels
- Experience producing brand-compliant marketing materials using Canva, PowerPoint, or similar design tools
- Working knowledge of Salesforce-integrated marketing platforms such as Account Engagement (Pardot), Feathr, Mailchimp, or comparable marketing automation systems
- Experience managing and updating websites using WordPress or similar content management systems
- Familiarity with project management platforms such as Asana, Monday.com, or equivalent collaboration tools
- Understanding of audience segmentation, A/B testing, campaign measurement, optimization, and performance analytics
- Proficiency with Microsoft 365
- Strong organizational, communication, and project management skills, with ability to manage multiple priorities
- Ability to work independently while collaborating effectively across teams
- Passion for improving child health, education, equity, and community impact
- Preferred: experience in nonprofit, education, public health, or child-health organizations
- Preferred: experience supporting mission-driven organizations through strategic communications and marketing initiatives
- Knowledge of digital fundraising or nonprofit engagement strategies is a plus
Benefits
Comp & perks- Salary to $60,000+ annually
- Full/comprehensive benefits package
- Health benefits
- Paid time off
- Retirement plan with company match
- Fully remote work environment
- Flexibility and work-life balance
- Professional development opportunities
- Collaborative, mission-driven culture
- Approximately 10% travel to organizational meetings and events