Senior Manager, Demand Generation

Employ Humanity

Senior Manager, Demand Generation leading integrated marketing strategies for Employ's ATS solutions. Driving pipeline and revenue through innovative campaigns and a collaborative team approach.

Posted 5/20/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $130,000 - $145,000 per yearWebsite

About the role

Key responsibilities & impact

Own the strategy and execution of integrated campaigns across key segments, aligning messaging, channels, and tactics to drive pipeline.
Develop and scale account-based and segment-focused programs that target priority audiences with tailored, high-impact experiences.
Build and execute joint marketing programs with strategic partners to expand reach and drive qualified pipeline.
Own the strategy and execution of webinars, field events, and industry tradeshows, ensuring they drive measurable engagement and pipeline.
Own the end-to-end handoff from marketing to sales, including alignment on targets, follow-up strategy, and enablement needed to convert pipeline.
Lead and develop a nascent Demand Gen team, setting priorities, providing direction, and elevating overall performance and impact.

Requirements

What you’ll need

7–10+ years in demand generation, integrated marketing, or growth roles within B2B SaaS or tech (preference for HR industry experience)
Proven experience building and executing multi-channel campaigns that drive measurable pipeline.
Hands-on experience with account-based marketing and segment-driven strategies.
Experience running both virtual and in-person events, as well as partner or co-marketing programs.
Ability to think strategically while also driving execution and getting work across the finish line.
Experience managing and developing direct reports, with a focus on driving performance and accountability.
Strong ability to partner with Sales, Marketing, and other GTM teams.
Comfortable using data to measure success, identify opportunities, and optimize programs.
Ability to operate in a fast-paced environment, prioritize effectively, and bring structure to evolving needs.
Strong sense of ownership of outcomes, with a bias toward action and results.

Benefits

Comp & perks

Unlimited PTO: Trust-based time off so you can recharge and bring your best self to work.
Comprehensive benefits: Medical, dental, and vision coverage to support you and your family’s health and well-being.
Learning & development programs: Access to training, mentorship, and development resources to grow your skills — from HR operations to total rewards strategy.

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

demand generationintegrated marketingaccount-based marketingmulti-channel campaignspipeline managementevent managementco-marketing programsdata analysisperformance measurementB2B SaaS

Soft Skills

strategic thinkingexecutionteam leadershipperformance managementcollaborationprioritizationadaptabilityownershipresults-orientedcommunication