Social Media Manager

• Create and manage the content calendar that ensures alignment with brand objectives and marketing goals
• Manage the development and execution of social media campaigns that includes real estate content, corporate news, events, and leadership appearances
• Lead the execution of ESRT content production in partnership with ESRT’s leasing team to craft social media content that drives web traffic and supports leasing efforts
• Prepare monthly, quarterly, and annual reports on social media engagement for ESRT’s channels and ESB Observatory influencer campaigns
• Create tailored content for ESRT’s Instagram and LinkedIn platforms to maximize engagement with brokers, tenants, and potential investors
• Grow and manage observatory influencer programs, including outreach, annual influencer events, and one-off visits
• Edit and maintain accurate hours of operations for the Observatory across platforms such as Google, TripAdvisor, Twitter, and Facebook
• Manage expenses and the annual budget for influencer monitoring/events to ensure cost-effective return on investment

Social Media Specialist

Manager, Social Media – Meme Team

Social Media Manager, Writer

Marketing Associate, Content and Social Media

Senior Account Manager, Social Media – Sports Brand Clients

Social Media Manager