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Performance Marketing Manager
Emma – The Sleep Company. Plan, launch, and optimize paid marketing campaigns across channels including Google Ads, Meta, YouTube and TV (linear & streaming/CTV).
About the role
Key responsibilities & impact- Plan, launch, and optimize paid marketing campaigns across channels including Google Ads, Meta, YouTube and TV (linear & streaming/CTV).
- Develop and implement performance marketing strategies aligned with business objectives (ROAS, CR, etc.).
- Analyze campaign performance using platforms like GA4, attribution tools, and in-house dashboards to inform strategic decisions.
- Collaborate with global performance and media teams to develop compelling ad creatives, messaging and budget allocation.
- Conduct A/B testing on ad creatives, audiences, and landing pages to drive continuous improvement.
- Stay updated with platform changes, algorithm updates, and emerging trends in performance marketing.
Requirements
What you’ll need- At least 4 years of experience in performance marketing, with hands-on ownership of budgets across paid search, social, and TV (linear or streaming/CTV).
- You are fluent in English. German or French is a plus.
- Strong analytical skills and proficiency in marketing analytics platforms (e.g., GA4, Looker or similar).
- You have the internal drive to make a difference and give everything to make it happen.
- You are number-driven and have a very good analytical understanding.
- You have an independent, self-reliant, and structured way of working.
- You love to tackle things yourself, roll up your sleeves, and take things on the road independently.
- You are communicative, self-confident, and have no problem approaching others openly.
- You constantly strive for personal development.
- Ideally, you bring previous working experience within the DACH market.
Benefits
Comp & perks- Discounts on our top-notch products.
- The opportunity to collaborate with multinational teams.
- Exciting events that aren't just team-building exercises but opportunities to create epic memories.
- All the tools you need to grow and take ownership from the beginning.
- Pet-friendly environment, where you can bring your furry desk buddy.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
performance marketingA/B testingcampaign performance analysisbudget managementmarketing analyticsROASCR
Soft Skills
analytical skillsindependent workingself-reliancestructured approachcommunicationconfidencepersonal development