Emma – The Sleep Company

Head of Performance Marketing

Emma – The Sleep Company

full-time

Posted on:

Location Type: Hybrid

Location: Lisbon • Portugal

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Job Level

Lead

About the role

  • **Unify and scale** Emma's marketing, specifically affiliate programs across Europe, turning them into a powerhouse of growth and revenue.
  • **Drive innovation **within performance-driven commission structures, strategic partnerships, and content strategies to maintain a competitive edge in affiliate marketing.
  • **Maximize marketing spend impact** by driving measurable ROI by expanding Emma's presence with the focus on loyalty and perks platforms, ensuring over 80% audience relevance.
  • Take ownership of **increasing Emma's visibility and performance** on key review platforms (e.g., Trustpilot, marketplaces), creator content platforms (e.g., YouTube, TikTok, Reddit), and relevant forums.
  • Explore new opportunities in next-gen discoverability on **emerging AI-driven platforms** to position Emma as a leader in performance marketing within innovative digital channels.

Requirements

  • **8+ years of experience** in performance marketing, affiliate marketing, partnerships, or a similar leadership role.
  • Proven success in leading high-performing, **cross-market teams**.
  • Strong **B2B relationship management** experience within **e-commerce** or **marketplace** environments.
  • A mix of **analytical thinking** and creative problem-solving to drive innovation and scale.
  • Understanding of **affiliate business models**, performance metrics, and partner platforms is a strong plus (e.g. **Awin, Daisycon, Amazon**).
  • Experience with **review platforms, content partnerships, SEO, or influencer ecosystems** is a plus.
  • Excellent **communication and negotiation** skills, able to influence stakeholders at all levels.
  • An **entrepreneurial, adaptable mindset**—you thrive in fast-paced, high-growth environments.
Benefits
  • ***Maturing Scale-Up***: We’re part of the 13–20% of start-ups that transition to scale-up. This is a rare stage where we refine systems without losing agility. It’s where start-up energy meets scalable impact - and where people can build the next version of Emma.
  • ***Empowerment to Impact**:* Every Emmie owns part of our success with accountability. It’s about seeing it, owning it, doing it – something that is valued and measured in development.
  • ***Growth & Learning Journey***: We live by the 70/20/10 model – with 70% on the job, 20% from others, 10% structured training. We invest in your growth with trainings and coaching to get you to the top of your game.
  • ***Emma-zing Community**:* We hire selectively which means working with smart, collaborative people who care deeply. It’s a community built by Emmies for Emmies.
  • ***Next Level Global**:* With 60+ nationalities across 4 offices, global collaboration is part of our values. You’ll work across cultures, perspectives, and time zones.
  • ***Flexibility***: Balance matters. Our hybrid setup (22 home office days/quarter, flexible hours, pet-friendly offices) allows focus *and* connection.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
performance marketingaffiliate marketingpartnershipsB2B relationship managementanalytical thinkingcreative problem-solvingaffiliate business modelsperformance metricsSEOinfluencer ecosystems
Soft skills
communication skillsnegotiation skillsleadershipadaptabilityentrepreneurial mindset