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APAC Market Analyst – Senior Manager
EmersonAPAC Market Analyst and Go-to-Market Senior Manager in Shanghai, leading market intelligence and competitive insights. Driving data-driven decision-making and regional strategy refinement across APAC.
About the role
Key responsibilities & impact- Lead APAC market intelligence, including market sizing, segmentation, trend analysis, and identification of new growth opportunities.
- Deliver ongoing competitive intelligence, win/loss insights, and market landscape analysis to inform sales strategy, pricing, positioning, and resource allocation.
- Develop and maintain regional dashboards that track market dynamics, performance gaps, and growth drivers.
- Provide data-based recommendations for market entry, expansion, consolidation, and investment prioritization across APAC.
- Own APAC go-to-market outcomes in partnership with Business Units, Product Marketing, Corporate Strategy, and Global GTM teams.
- Localize global GTM strategies to ensure strong regional and country-level market fit.
- Align sales, marketing, operations, and channel partners around shared GTM priorities, messaging, timelines, and success metrics.
- Remove execution barriers, increase speed and accountability, and improve cross-functional collaboration.
- Standardize and scale high-impact GTM motions to improve consistency, efficiency, and customer experience.
- Support integration across direct sales, inside sales, partners, and distributors to enable a seamless omni-channel journey.
- Partner with Sales Operations to measure GTM effectiveness, market penetration, and commercial impact.
Requirements
What you’ll need- A strong technical or engineering foundation with a passion for high-technology or industrial applications.
- Demonstrated experience in market analysis, competitive intelligence, go-to-market strategy, or commercial program management in a B2B environment.
- Ability to translate market insights into practical initiatives that drive measurable business impact.
- Experience leading cross-functional projects across regions, teams, and cultures.
- Strong analytical skills combined with structured problem-solving and execution focus.
- Effective communication and stakeholder management skills across regional and global organizations.
Benefits
Comp & perks- Our Commitment to Our People
- Award-winning employee development programs.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
market analysiscompetitive intelligencego-to-market strategycommercial program managementdata analysisdashboard developmentmarket sizingsegmentationtrend analysisperformance measurement
Soft Skills
cross-functional collaborationeffective communicationstakeholder managementstructured problem-solvingexecution focusleadershipanalytical skillsproject managementstrategic thinkinglocalization