Emerson

Global Marketing Director – Strategic Planning

Emerson

full-time

Posted on:

Location Type: Hybrid

Location: Florham Park • New Jersey • 🇺🇸 United States

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Salary

💰 $172,000 - $247,000 per year

Job Level

Lead

About the role

  • Develop and execute global marketing plans that elevate brand awareness, engagement, and conversion.
  • Lead integrated campaigns, public relations, paid media, and customer engagement programs, including industry events and trade shows.
  • Partner with product, digital, and sales teams to ensure messaging and positioning resonate across channels.
  • Oversee internal communications to strengthen employee alignment and pride in the business.
  • Manage the global marketing budget to optimize investment, maximize ROI, and demonstrate measurable business impact.
  • Lead the business’s strategic planning process, translating long-term priorities into actionable plans with clear KPIs and milestones.
  • Collaborate with executive leadership to define and communicate strategic direction across teams, partners, and stakeholders.
  • Guide a high-performing global team to execute strategic initiatives efficiently and effectively.
  • Drive market and competitive intelligence, blending data and research to identify emerging trends and growth opportunities.
  • Inform portfolio strategy and product development decisions with actionable insights that expand market reach and customer value.

Requirements

  • Bachelor’s degree in Business, Marketing, or related field
  • 7+ years of experience in strategic planning, marketing, communications, or sales operations, with leadership responsibility
  • Proven track record in campaign development and strategic execution across diverse channels
  • Strong analytical, communication, and leadership skills with the ability to collaborate across functions
  • Experience with global markets, digital and industrial media strategies, and content localization is highly valued
  • Fluency in English; additional languages are a plus
  • Legal Authorization to work in the United States – sponsorship will not be provided for this role
Benefits
  • Health insurance
  • Dental and vision coverage
  • Employee Assistance Program
  • 401(k)
  • Tuition reimbursement
  • Employee resource groups
  • Recognition
  • Flexible time off plans
  • Paid parental leave (maternal and paternal)
  • Vacation and holiday leave

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
strategic planningcampaign developmentmarketingcommunicationssales operationsdata analysiscontent localizationbudget managementKPI developmentmarket intelligence
Soft skills
leadershipcommunicationcollaborationanalytical thinkingteam managementstrategic thinkingemployee engagementcross-functional collaborationproblem-solvingadaptability
Certifications
Bachelor’s degree in BusinessBachelor’s degree in Marketing
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