Influencer Marketing Manager – m/f/d

Elusa Fragrance

Influencer Marketing Manager at Ecomsky GmbH overseeing influencer marketing strategies for Elusa Fragrance. Developing partnerships and campaigns while analyzing performance metrics for brand growth.

Posted 6/27/2026full-timeGöttingen • 🇩🇪 GermanyMid-LevelSenior💰 €37,500 - €55,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

The ideal candidate must demonstrate the ability to develop and execute effective influencer marketing strategies while collaborating with cross-functional teams. Strong analytical skills and a keen understanding of social media trends are essential for optimizing campaign performance and building lasting influencer relationships.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Influencer MarketingSocial Media MarketingCampaign ManagementPerformance AnalysisBudget ManagementTrend AnalysisStorytellingKPI EvaluationOptimization StrategiesBrand Messaging

Soft Skills

Excellent CommunicationNegotiation SkillsOrganizational SkillsAnalytical ThinkingStructured Working StyleIndependent Working StyleSolution-Oriented MindsetEnthusiasm for Brand BuildingCreativityCollaboration

Tools & Technologies

InstagramTikTokYouTube

Industry Keywords

Influencer PartnershipsCampaign PerformanceCompliance GuidelinesDigital CultureCreator NetworksPerformance MarketingSocial Media TrendsBrand BuildingCreator FormatsAgency Collaboration

About the role

Key responsibilities & impact

Develop and implement a comprehensive influencer marketing strategy
Identify, approach and select suitable influencers and creators
Build and maintain long-term influencer partnerships
Plan, coordinate and execute influencer campaigns (brand & performance)
Brief creators, including storylines, guidelines and brand messaging
Manage campaign timelines, budgets and deliverables
Collaborate closely with Performance Marketing, Social Media and Creative teams
Analyze and evaluate campaign performance (e.g., reach, engagement, conversions)
Define optimization measures to scale successful campaigns
Monitor trends, platform developments and creator formats
Ensure compliance with brand and legal/compliance guidelines

Requirements

What you’ll need

Several years of experience in influencer marketing or social media marketing
Excellent understanding of platforms such as Instagram, TikTok, YouTube, etc.
Strong instinct for trends, creatives and storytelling
Experience working with influencers, agencies or creator networks
Analytical thinking and experience with performance KPIs
Structured, independent and solution-oriented working style
Excellent communication and negotiation skills
Strong organizational skills and a high degree of personal responsibility
Enthusiasm for brand building, social media and digital culture.

Benefits

Comp & perks

Training and career development: We offer extensive opportunities for your professional and personal growth.
Secure, long-term employment and attractive compensation: We aim for a long-term collaboration and therefore hire exclusively on permanent contracts.
Modern, fully equipped workplace: You will receive a fully equipped, modern workspace tailored to your needs.
Structured workflows that support your work–life balance.
Fresh fruit and beverages: We provide a daily selection of fresh fruit as well as hot and cold drinks.
Flat hierarchies: We work on an equal footing with short decision-making processes and direct communication.
Comprehensive onboarding: Intensive onboarding to get you up to speed with our processes and tools.
Free product samples: Be among the first to try our newly developed products — you can keep them.