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Influencer Marketing Manager – m/f/d
Elusa FragranceInfluencer Marketing Manager at Ecomsky GmbH overseeing influencer marketing strategies for Elusa Fragrance. Developing partnerships and campaigns while analyzing performance metrics for brand growth.
About the role
Key responsibilities & impact- Develop and implement a comprehensive influencer marketing strategy
- Identify, approach and select suitable influencers and creators
- Build and maintain long-term influencer partnerships
- Plan, coordinate and execute influencer campaigns (brand & performance)
- Brief creators, including storylines, guidelines and brand messaging
- Manage campaign timelines, budgets and deliverables
- Collaborate closely with Performance Marketing, Social Media and Creative teams
- Analyze and evaluate campaign performance (e.g., reach, engagement, conversions)
- Define optimization measures to scale successful campaigns
- Monitor trends, platform developments and creator formats
- Ensure compliance with brand and legal/compliance guidelines
Requirements
What you’ll need- Several years of experience in influencer marketing or social media marketing
- Excellent understanding of platforms such as Instagram, TikTok, YouTube, etc.
- Strong instinct for trends, creatives and storytelling
- Experience working with influencers, agencies or creator networks
- Analytical thinking and experience with performance KPIs
- Structured, independent and solution-oriented working style
- Excellent communication and negotiation skills
- Strong organizational skills and a high degree of personal responsibility
- Enthusiasm for brand building, social media and digital culture.
Benefits
Comp & perks- Training and career development: We offer extensive opportunities for your professional and personal growth.
- Secure, long-term employment and attractive compensation: We aim for a long-term collaboration and therefore hire exclusively on permanent contracts.
- Modern, fully equipped workplace: You will receive a fully equipped, modern workspace tailored to your needs.
- Structured workflows that support your work–life balance.
- Fresh fruit and beverages: We provide a daily selection of fresh fruit as well as hot and cold drinks.
- Flat hierarchies: We work on an equal footing with short decision-making processes and direct communication.
- Comprehensive onboarding: Intensive onboarding to get you up to speed with our processes and tools.
- Free product samples: Be among the first to try our newly developed products — you can keep them.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Influencer MarketingSocial Media MarketingCampaign ManagementPerformance AnalysisBudget ManagementTrend AnalysisStorytellingKPI EvaluationOptimization StrategiesBrand Messaging
Soft Skills
Excellent CommunicationNegotiation SkillsOrganizational SkillsAnalytical ThinkingStructured Working StyleIndependent Working StyleSolution-Oriented MindsetEnthusiasm for Brand BuildingCreativityCollaboration