Eli Lilly and Company

Digital Marketing Manager

Eli Lilly and Company

full-time

Posted on:

Location Type: Office

Location: Sesto Fiorentino • 🇮🇹 Italy

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Job Level

Mid-LevelSenior

About the role

  • Support the development and execution of integrated media plans across digital and offline channels for the CEE markets.
  • Analyze campaign performance data, identify key insights, and prepare clear and actionable recommendations.
  • Collaborate closely with internal stakeholders, agencies, and cross-functional teams to ensure flawless planning and execution.
  • Monitor media budgets, pacing, and investment efficiency across CEE markets.
  • Work with measurement frameworks (e.g., GA4, CM360, ad-server data, MMM/MTA tools) to ensure accurate tracking and reporting.
  • Maintain up-to-date knowledge of media trends, tools, and best practices in both digital and traditional media.
  • Prepare presentations, dashboards, and reports for leadership and cross-market alignment.
  • Contribute to continuous optimization of media processes, planning frameworks, and governance.

Requirements

  • Bachelor’s degree in Marketing, Business Administration, Economics, Communications, or a related field.
  • 5+ years of experience in a media agency, working across multi-channel campaigns.
  • Strong background in offline media planning (TV, OOH, radio, print) and solid familiarity with planning tools.
  • Excellent analytical skills, with demonstrable experience working with data, dashboards, and performance reports.
  • Proficiency with digital analytics and ad-tech platforms (e.g., Google Analytics, CM360, DV360, Meta Ads Manager).
  • Strong Excel and data-visualization skills (PowerPoint, Looker Studio, etc.).
  • Ability to work independently, manage multiple priorities, and thrive in a fast-paced environment.
  • Strong communication and presentation skills.
  • Fluency in English.
Benefits
  • Lilly is dedicated to helping individuals with disabilities to actively engage in the workforce, ensuring equal opportunities when vying for positions.
  • Opportunities for philanthropy and volunteerism.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
media planningcampaign performance analysisdata analysisoffline media planningdigital analyticsad-tech platformsExceldata visualizationpresentation skillsreporting
Soft skills
analytical skillscommunication skillspresentation skillsindependencetime managementcollaborationadaptabilityorganizational skillsproblem-solvingstakeholder management