Performance Marketing

• Guide strategy and help PMMs and PMAs develop paid media programs across multiple campaigns
• Operate systematically and use data to guide decisions
• Maximize media impact and be accountable for media program performance
• Collaborate with PMMs and PMAs to make optimization recommendations based on data trends
• Lead reporting calls with clients about paid media impact on their business
• Collaborate on a full-funnel marketing strategy for existing clients
• Create presentations that identify opportunities or gaps within clients’ media strategies
• Assist in pitching new projects to clients
• Develop paid media plans for new clients and create media plans recommending channels, platforms, and audiences

Senior Paid Media Manager

Senior Performance Marketing Manager