Senior Commercial Effectiveness Analyst

Element Fleet Management

Senior Commercial Effectiveness Analyst responsible for optimizing CRM and driving commercial performance. Enhancing sales effectiveness and customer relationship management in fleet management industry.

Posted 5/20/2026full-timeMexico City • 🇲🇽 MexicoSeniorWebsite

About the role

Key responsibilities & impact

Driving commercial performance through the effective management of CRM system, analytics, reporting, forecasting, and sales force effectiveness initiatives.
Ensuring the sales organization has accurate data, actionable insights, and optimized processes to improve customer retention, pipeline conversion, productivity, and profitable business growth.
Acting as a strategic business partner to Commercial Leadership and cross-functional teams by transforming data into commercial opportunities.
Supporting decision-making processes and leading initiatives that enhance sales performance, operational efficiency, and customer relationship management across the organization.
Managing and optimizing CRM platform (Salesforce), ensuring data integrity, user adoption, pipeline visibility, customer tracking, and effective reporting capabilities for the commercial organization.
Developing, monitoring and analyzing commercial KPIs, dashboards, forecasting models, sales productivity metrics, and performance reports to provide actionable insights for Sales Leadership and senior management.
Leading commercial excellence initiatives focused on improving prospecting efficiency, conversion rates, sales effectiveness, customer retention, churn management, and revenue growth.
Conducting quarterly commercial reviews, territory performance analysis, and sales pipeline evaluations with Regional Managers and Commercial Leadership to support coaching and decision-making processes.
Designing and implementing customized dashboards and analytics tools for Sales Representatives and Regional Managers to track profitability, conversion, revenue achievement, service performance, and commercial trends.
Preparing executive-level presentations, strategic reports, and analytical recommendations for senior leadership to support business planning and growth initiatives.

Requirements

What you’ll need

Industrial Engineering / Bachelor's Degree in Economics or Finance or related
+5 years experience
Relevant experience in business/sales analytics
Strong CRM management (preferred Salesforce)
Business English proficiency
Exceptional communication and leadership skills
Demonstrated negotiation and influencing skills
Analytical, statistical, data quality controlling, process and problem-solving skills
Planning & organizational skills, project management
Strong knowledge of MS office applications
Strong writing skills for management reports
Ability to design and develop “C-level” presentations
Strong team player with pro-active attitude

Benefits

Comp & perks

Competitive base salary
Annual bonus
Savings fund and savings account
Retirement plan with company contribution
Grocery and restaurant vouchers
Support for sports activities
Medical and life insurance
Flexible schedules
Hybrid work model
Free parking

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

CRM managementbusiness analyticsdata quality controlprocess improvementproblem-solvingsales forecastingKPI developmentsales productivity metricsdashboard designanalytical reporting

Soft Skills

communication skillsleadership skillsnegotiation skillsinfluencing skillsplanning skillsorganizational skillsproject managementteam playerproactive attitudewriting skills

Certifications

Bachelor's Degree in Industrial EngineeringBachelor's Degree in EconomicsBachelor's Degree in Finance