
Product Marketing Associate – H/F/N
Ekimetrics
full-time
Posted on:
Location Type: Hybrid
Location: Paris • France
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About the role
- As a Product Marketing Associate, you are part of the Marketing Team and work closely with the Product and Sales Teams.
- You lead the planning and execution of our emerging solutions, collaborating cross-functionally with Product teams, Marketing, Sales, and General Managers to ensure alignment of external needs with internal project execution.
- Your role is to secure an impactful solution launch and evolve the solution over time (new targets, new geographies, new features, industry-driven messaging, etc).
- You also contribute to marketing campaigns, sales/marketing/product alignment, events messaging, commercial promotions, sales materials, and sales activation/training.
- Understanding company goals for emerging solutions and translating them into product marketing strategy and execution.
- Defining and managing the go-to-market strategy for our emerging solutions, aligned with the Marketing team, ensuring successful product launches and sustained market growth.
- Conducting market and competitive analysis to inform product positioning and differentiation strategies.
- Partnering with the sales & marketing team to develop and execute marketing initiatives that drive awareness, engagement, and pipeline growth.
Requirements
- You are a seasoned Product marketing associate who has a bias for action and is not afraid to be hands-on;
- You have a Masters’ degree from a business school or university equivalent, and a 3-6+ years of experience in product marketing;
- You are both self-motivated, goal-oriented, and results-driven but you are also a collaborative person;
- You have excellent written and verbal communication skills and you know how to translate multiple concepts into clear, concise messaging;
- You have a strong understanding of market segmentation and buyer persona development;
- You have excellent interpersonal skills and leadership, as well as a strong ability to create relationships in global international environments.
Benefits
- Evolve in an entrepreneurial and non-traditional environment (#curiosity)
- Be open to both top-down and bottom-up feedback for continuous improvement (#excellence)
- Receive training upon arrival and continuously through a unique learning experience enriched with numerous resources (internal, external, live, and digital), encompassing technical knowledge and soft skills (#transmission)
- Be part of a friendly and united community (#pleasure)
- Imagine unexpected solutions and step out of your comfort zone (#creativity)
- Access to the Eki.Academy training catalog
- A sporty, artistic, musical, playful, charitable, and committed life: from our private gym to art exhibitions, video games, concerts, or CSR challenges on our dedicated platform (Vendredi)
- Many events and seminars to stay close to your community
- Modern premises in a dynamic area in the heart of Paris (Grands Boulevards)
- Flexible working-from-home policy.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketinggo-to-market strategymarket analysiscompetitive analysisproduct positioningbuyer persona developmentmarketing campaignssales activationsolution launchmarketing initiatives
Soft Skills
collaborationself-motivatedgoal-orientedresults-drivenwritten communicationverbal communicationinterpersonal skillsleadershiprelationship buildinghands-on approach
Certifications
Masters degree