edubily® Biochemie & Lifestyle

Senior Performance Marketing Manager – Vitasauri

edubily® Biochemie & Lifestyle

full-time

Posted on:

Location Type: Remote

Location: Germany

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Job Level

Senior

About the role

  • You develop and implement a scalable performance marketing strategy that ensures sustainable and profitable growth across the entire Vitasauri portfolio.
  • You manage and optimize all relevant performance channels holistically across the funnel — from demand generation to qualified leads — with a focus on Paid Search (SEA) and Paid Social.
  • You establish a clear test-and-learn approach and continuously improve creatives, audiences, bidding strategies, and landing pages to increase conversion rates and efficiency.
  • You ensure clean tracking, robust attribution, and transparent performance reporting, providing a reliable decision-making basis for management.
  • You are responsible for budget planning, forecasting, and the dynamic allocation of spend based on CPA, ROAS, and incremental revenue potential.
  • You identify new growth opportunities and systematically test additional channels, audiences, and scaling levers to continually evolve the paid strategy.
  • You work closely with internal stakeholders (e.g., Creative, Product, Data) to ensure holistic integration of all growth initiatives along the customer journey.
  • You develop structures, processes, and best practices in performance marketing and lay the groundwork for building a performance team in the future.

Requirements

  • At least 6 years of practical experience in performance marketing with strong hands-on expertise in Paid Search, Paid Social, and conversion optimization.
  • Proven responsibility for significant marketing budgets and measurable success in improving CPA, ROAS, and conversion rates.
  • Very strong analytical skills paired with a hands-on mentality.
  • Very good technical understanding across the entire performance stack (marketing platforms, tracking), CRO, CRM/automation.
  • You understand the concerns of families — and can bring that perspective into your work.
  • You are self-organized, empathetic, and motivated to advance a growing project with a real mission.
  • Confident demeanor and persuasive communication skills.
  • Very good German skills (at least C1).
Benefits
  • Remote first: You can work fully from home.
  • Flexible hours: Outside our core hours (09:00 - 15:00) you can structure your day flexibly.
  • Development opportunities: We support your development with a four-figure allowance.
  • We are transparent about salary adjustments: we set personal goals with you and enable professional training.
  • Equipment: We provide all the work equipment you need.
  • Employee discounts: We offer attractive exclusive discounts for our employees. You receive a 50% discount on products from the Vitasauri® and edubily brands.
  • Childcare bonus: We support you with a tax-free childcare allowance of up to €300 per month for children in daycare/kindergarten. The subsidy is capped at the actual childcare costs.
  • Internet subsidy: We contribute up to €50 per month toward your internet costs. The subsidy is capped at the actual costs.
  • Birthday off: You automatically receive an extra day off on your birthday.
  • €50 net extra every month — as a voucher of your choice or for Urban Sports Club, tax- and social security-free.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketingPaid SearchPaid Socialconversion optimizationbudget planningforecastingCROCRMattributionanalytics
Soft Skills
analytical skillsself-organizedempatheticmotivatedconfident demeanorpersuasive communication