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About the role
Key responsibilities & impact- Serve as a senior client lead, providing strategic guidance and thought leadership that strengthens client partnerships and drives long-term business growth
- Translate client business objectives into innovative, culturally relevant brand experience strategies
- Confidently present and sell ideas, navigating complex client organizations and influencing senior stakeholders
- Lead the development of breakthrough experiential campaigns and integrated programs that connect with audiences across physical and digital touchpoints
- Ensure all programs are grounded in cultural insights, audience behavior, and measurable KPIs
- Elevate creative output by guiding teams from concept through execution, ensuring ideas translate into impactful real-world experiences
- Oversee the full lifecycle of multiple client programs, ensuring flawless execution from concept to completion
- Drive accountability for all deliverables, timelines, and quality standards across teams and partners
- Establish and optimize processes that improve efficiency, scalability, and program effectiveness
- Oversee sourcing, negotiation, and management of external vendors, production partners, and talent
- Ensure all partnerships align with program objectives, budgets, and quality expectations
- Own the financial health of client programs, including forecasting, revenue growth, profitability, and OOP management
- Partner closely with Finance to manage cash flow, resource allocation, and overall account performance
- Identify and lead organic growth opportunities, contributing to new business development and agency expansion
- Lead collaboration across internal disciplines (strategy, creative, production, partnerships, communications) to deliver fully integrated solutions
- Act as a connector across the broader Edelman network to unlock capabilities and drive holistic client solutions
- Build, mentor, and inspire high-performing teams, fostering a culture of creativity, accountability, and collaboration
- Provide clear direction, feedback, and growth opportunities for junior and mid-level team members
- Ensure strong team utilization, resourcing, and overall performance
- Lead post-program analysis, ensuring robust reporting against KPIs and actionable insights for future optimization
- Demonstrate the business impact and ROI of experiential programs to clients and internal stakeholders
Requirements
What you’ll need- 7+ years of experience in experiential, event marketing, or integrated brand marketing, with significant leadership responsibility
- Proven track record of leading large-scale, complex experiential programs and high-profile client relationships
- Deep understanding of culture, entertainment, sports, and lifestyle trends—and how they inform consumer behavior
- Strong business acumen with experience managing budgets, forecasting revenue, and driving profitability
- Exceptional communication and presentation skills, with the ability to influence senior stakeholders
- Strategic thinker with a strong creative sensibility and the ability to bring ideas to life
- Demonstrated experience leading, mentoring, and scaling teams
- Highly organized, detail-oriented, and able to manage multiple priorities in a fast-paced environment
- Bachelor’s degree in marketing, communications, advertising, or related field
Benefits
Comp & perks- medical and dental insurance
- vision
- 401K
- life insurance
- disability insurance
- paid time off
- travel assistance
- wellness programing
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
experiential marketingevent marketingintegrated brand marketingbudget managementrevenue forecastingprogram executionKPI reportingclient relationship managementstrategic planningcreative development
Soft Skills
leadershipcommunicationpresentationstrategic thinkingteam mentoringorganizational skillscollaborationinfluencingcreativityaccountability
Certifications
Bachelor’s degree in marketingBachelor’s degree in communicationsBachelor’s degree in advertising
