Senior Strategy, Social Director
Jump 450
Director, Performance Analytics
Edelman
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • 🇺🇸 United States
Visit company websiteSalary
💰 $86,000 - $139,000 per year
Job Level
Lead
About the role
- Oversee a dynamic portfolio for a top-tier tech brand, using data-driven strategies to fuel bold storytelling across social, creator, and earned media.
- Transform complex analytics into compelling narratives that inspire teams, shape creative direction, and drive smarter decision-making.
- Design cutting-edge measurement frameworks that go beyond basic metrics—assessing campaign success, optimizing strategies, and unlocking new growth opportunities.
- Partner with strategy, account, and creative teams to seamlessly weave insights into marketing initiatives, ensuring data fuels breakthrough ideas.
- Mentor and develop a team of high-performing professionals, fostering a culture of curiosity, collaboration, and innovation.
- Guide brands in adopting insight-driven strategies that amplify their impact, drive engagement, and uncover new opportunities for expansion.
- Monitor and analyze financial performance, optimizing resources, maximizing efficiency, and ensuring every project delivers value.
Requirements
- 8+ years of experience in integrated marketing, insights, data analytics, or strategy within an agency or brand-side environment
- A proven ability to drive strategic conversations with clients and uncover new opportunities for data-driven growth
- A deep curiosity about human behavior and cultural shifts, using insights to shape marketing strategies
- A strong grasp of research methodologies, brand strategy, and marketing models to inform decision-making
- Exceptional storytelling skills, with the ability to translate data into actionable insights and persuasive recommendations
- Strong expertise in digital marketing channels (social, creators, paid media, SEO, SEM, email marketing, etc.) and analytics platforms (Sprinklr, Tubular, Brandwatch, Captiv8, etc.)
- A bachelor’s degree in business, marketing, economics, statistics, or a related field.
Benefits
- medical and dental insurance
- vision
- 401K
- life insurance
- disability insurance
- paid time off
- travel assistance
- wellness programing
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
data analyticsintegrated marketingbrand strategyresearch methodologiesdigital marketingSEOSEMemail marketingstorytellingmeasurement frameworks
Soft skills
strategic thinkingcuriositycollaborationinnovationmentoringcommunicationpersuasiondecision-makingteam leadershipinsight-driven
