Senior Brand Consultant
Edelman
full-time
Posted on:
Location Type: Hybrid
Location: Montreal • 🇨🇦 Canada
Visit company websiteJob Level
Senior
About the role
- Collaborate with client account leads and creative and digital teams to respond to client requests and plan projects
- Support account leads in developing targeted marketing communication plans based on sound strategic insight
- Manage the client relationship and act as the primary day-to-day point of contact
- Oversee full account management, including day-to-day activities, project planning, schedule development and execution process definition
- Play a central role in researching, planning, developing and executing campaigns
- Tailor the presentation of ideas, narratives and campaigns to suit the audience (specialists, journalists)
- Have deep expertise in brand channels, organic media coverage, media buying and social media, and integrate them to create comprehensive communication programs
- Present ideas persuasively to media, clients and team members
- Act as the day-to-day contact for public relations and communications specialists (for both consumer and B2B marketing services)
- Demonstrate a practical, thorough understanding of all aspects of marketing communications, including digital and social media, in-store advertising, visual content, organic media coverage and traditional advertising
- Train, mentor and support team members
- Demonstrate a solid grasp of basic financial principles, including revenue, profitability, pricing structures (hourly billing and fee retainers), resource utilization, and preparing budgets and financial forecasts
Requirements
- Bachelor’s degree in a relevant field from a recognized institution (preferred)
- Deep understanding of traditional, social and digital media in support of consumer-facing brands
- Five to seven years of public relations experience; preference will be given to candidates with relevant industry experience or knowledge
- Excellent organizational skills and superior project management abilities; proven ability to manage multiple large accounts and diverse collaborators simultaneously, including clients across time zones and external agency partners
- Exceptional verbal and written communication skills, with demonstrated ability to write for a variety of platforms
- Proven ability to multitask effectively, delegate and manage assignments, and accurately assess others’ work
- Knowledge of best practices in communications techniques and PR tools, with the ability to recommend them appropriately and oversee execution of related projects internally
- Ability to act as a client-facing contact and be responsible for each account’s financial management, including managing large projects within budget
- Enthusiasm and willingness to take on rewarding professional challenges; ability to motivate and inspire junior team members to demonstrate behaviors aligned with Edelman’s values (quality, integrity, respect, entrepreneurship, mutual benefit) and its Business Ethics and Conduct Code
- Fluency in French and English, both written and spoken
Benefits
- Diversity, equity, inclusion and belonging that transform colleagues, the company, clients and communities
- A fair, inspiring and respectful workplace
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
project managementmarketing communicationfinancial managementmedia buyingsocial mediadigital mediatraditional advertisingorganic media coveragecampaign developmentbudget preparation
Soft skills
organizational skillsverbal communicationwritten communicationmultitaskingdelegationteam mentoringclient relationship managementpersuasive presentationstrategic insightmotivation
Certifications
Bachelor’s degree