Account Manager

• Serving as the daily client contact and as client lead when appropriate, earning the trust of clients to deliver day to day work as well as providing proactive counsel on new approaches or ideas.
• Media relations including story and message development, creating and driving outreach plans, speaking to journalists regularly to secure coverage/briefings, briefing spokespeople, and ongoing development of own media contacts.
• Playing a key role in the research, planning and development of campaigns and driving these forward.
• Overseeing quality and operational performance of accounts, ensuring work quality and deadline adherence for junior members of teams, providing close coaching and development.
• Producing content; writing/editing press releases, social media content, articles, PR proposals.
• Using AI or automation tools to assist in communications or campaign support (e.g. drafting content, analysing sentiment, compiling insights), with an understanding of compliance within regulated environments.
• Providing support on new business pitches – research, slide development, driving forward process including work back plans and managing junior teams’ input.

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