Senior Director, GTM Sales Strategy and Planning
Pure Storage
Tableau
Salary
💰 $150,000 - $175,000 per year
Job Level
Lead
Tech Stack
Tableau
About the role
- Evaluate media investments—both linear and non-linear video and digital—across media governance, cost, and quality benchmarking.
- Develop actionable insights and recommendations that unlock value, enhance media effectiveness and efficiency, and support Ebiquity’s ERA principles.
- Build strong relationships with assigned clients, understand their business and media challenges, and lead discussions that drive improvement in agency practices, media value, and brand safety.
- Own the development and presentation of client deliverables, ensuring clear narratives, visuals, and well-prepared meetings.
- Lead the creation of insights and actionable recommendations that maximize media value.
- Act as the primary Insights lead for assigned clients—attending all meetings, presenting findings, and managing follow-ups.
- Collaborate with Client Partners and Account Executives to meet client expectations and contribute to retention and growth.
- Maintain effective collaboration with clients' agency partners to ensure smooth project execution.
- Ensure the efficiency and effectiveness of workflows and timelines, addressing issues proactively with internal and external stakeholders.
- Partner with Client Partners to manage team resources and support operational excellence.
- Work across disciplines to deliver integrated insights and recommendations.
- Occasionally support new business efforts in collaboration with the Growth team, including RFP responses.
- Manage and mentor an Associate Director, as well as support the development of Senior Consultants and Consultants.
Requirements
- 10+ years of experience in omni-channel strategy, investment, or integrated video/digital media.
- Strong expertise in media investment strategies, implementation practices, and industry trends.
- Analytical mindset paired with storytelling ability; skilled in interpreting data and developing actionable insights.
- Experience with large-scale clients (>$100MM USD).
- Proficiency in media platforms/tools, including: Mediaocean, Kantar, AdIntel, MBox.
- Familiarity with alternate currency & measurement partners (e.g., VideoAmp, Comscore, iSpot, Nielsen).
- Experience with DSPs (e.g., The Trade Desk, DV360, Yahoo).
- Knowledge of reach/frequency programs and integrated video tech solutions.
- Familiarity with 3rd-party ad verification partners.
- Strong written and verbal presentation skills; experienced in client-facing communications.
- Proven leadership managing team members with 0–9 years of experience.
- Proficiency in Business Intelligence tools (e.g., Power BI, Tableau) and Microsoft Office Suite.
- Highly organized, detail-oriented, and solution-focused.
- Curious mindset with a desire for continuous learning.
- Willingness to travel (up to 25%).
