Dealer Activation Manager

eBay

Dealer Activation Manager at Caramel growing independent dealer network and enhancing dealer-focused product strategy. Engage dealers and lead onboarding for faster transaction ramp-up with B2B sales experience.

Posted 5/1/2026full-timeRemote • Utah • 🇺🇸 United StatesJuniorMid-LevelWebsite

About the role

Key responsibilities & impact

Acquire and activate new independent dealers across assigned territories, delivering measurable growth in quarterly dealer sign-ups and faster ramp to first transactions.
Re-engage lapsed partners and expand producing dealer relationships to increase repeat business, territory coverage, and wallet share.
Build a high-quality pipeline through disciplined outbound outreach and in-person visits; accelerate conversion with tailored discovery, demos, and closing conversations.
Deliver compelling demos that quantify Caramel’s value: streamlined financing, documentation, and title/DMV workflows that enable safer, faster transactions nationwide.
Maintain rigorous CRM hygiene to improve forecast accuracy, pipeline visibility, and conversion insights; share structured feedback to refine messaging, scripts, and playbooks.
Represent Caramel at dealer events and industry conferences to generate event-driven pipeline, gather market intelligence, and inform product enhancements and competitive positioning.

Requirements

What you’ll need

2–5+ years of B2B sales experience with proven outbound prospecting, territory management, and end-to-end pipeline conversion; automotive, auto finance, or dealership experience preferred.
Proficiency with CRM software and Microsoft Office, with a disciplined approach to data, dashboards, and forecasting.
Outstanding communication, presentation, and relationship-building skills with internal collaborators and dealer partners.
High ownership, organization, and adaptability to thrive in a fast-paced, remote environment; willingness to travel for field selling, dealer visits, and conferences.
Understanding of compliance and licensing requirements, with the ability to stay current on state-specific motor vehicle sales regulations and dealership practices.
Bachelor’s degree or equivalent experience preferred.

Benefits

Comp & perks

medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as PTO and parental leave).

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

B2B salesoutbound prospectingterritory managementpipeline conversionCRM softwaredata analysisforecasting

Soft Skills

communicationpresentationrelationship-buildingorganizationadaptabilityownership