eBay

Marketing Manager

eBay

full-time

Posted on:

Location: 🇺🇸 United States

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Salary

💰 $84,800 - $146,900 per year

Job Level

JuniorMid-Level

Tech Stack

PythonSaltStackScalaSQL

About the role

  • Shape and implement our global Paid Search strategy
  • Drive day-to-day operations, reporting, budgeting, and optimization of Microsoft Ads Shopping & Text Ad campaigns
  • Develop efficiencies through continuous testing and scale
  • Mature standard processes across markets
  • Strategically invest in platforms and tools to improve operations
  • Campaign execution, optimization, and ongoing monitoring
  • Define/lead campaign objectives
  • Analyze campaign performance, contextualize trends, spot outliers, opportunities for improvement
  • Influence campaign strategy and work towards achievable outcomes
  • Work with cross-functional teams to apply expertise, decipher technical requirements and inform solutions
  • Collaborate with business stakeholders to establish clear marketing goals and results
  • Ad hoc issue investigation and quantification of business impact
  • Communicate results consistently and clearly
  • Contribute to test ideation – hypothesis, measurement, design
  • Build and organize regular reporting documents and status updates

Requirements

  • Bachelor’s degree in business, finance, applied mathematics or related field preferred
  • 2-5 years professional experience
  • General knowledge of Paid Search Marketing a plus
  • Ability to conceptualize business problems and solving them through data analysis
  • Curious in nature and enjoys sleuthing data to identify insights
  • Works well independently while maintaining collaborative relationships with team
  • Strong oral and written communication skills – comfortable presenting to groups
  • Strong personal work ethic, including personal initiative and ownership
  • Ability to lead multiple projects simultaneously and balance priorities
  • Experience with SQL scripting and self-serving on data from multiple data platforms
  • Working knowledge of analysis techniques -- regression, clustering, prediction
  • Hands on experience with R, Scala, Python or equivalent tools a plus
  • Microsoft Ads, AdWords & other online marketing platform experience a plus
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