Digital Copywriting Specialist

eBacon

Digital Copywriting Specialist creating engaging B2B marketing content for financial technology company eBacon. Collaborates with team to produce narratives, analyze campaigns, and optimize SEO performance.

Posted 7/25/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $75,000 - $85,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B copywriting and content marketing, with a strong focus on creating persuasive narratives and optimizing campaigns through data analysis. Proficient in SEO strategies and email marketing using HubSpot to drive engagement and enhance brand visibility.

Highest-signal resume keywords

B2B CopywritingEmail Marketing CampaignsSEO SkillsAnalytical SkillsContent Optimization

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

CopywritingContent MarketingA/B TestingKeyword ResearchData AnalysisTechnical Product CopySocial Media CopyLong-Form ContentShort-Form ContentCampaign Metrics Interpretation

Soft Skills

Detail-OrientedSelf-StarterMentoringCollaborationAdaptability

Tools & Technologies

HubSpotAnalytics ToolsContent Management SystemsDigital Advertising Platforms

Industry Keywords

B2BSaaSFintechBrand VoiceContent Strategy

Tech Stack

Tools & technologies

Swift

About the role

Key responsibilities & impact

Create engaging and persuasive short and long-form marketing copy for various B2B channels, including email campaigns, web pages, social media posts, blog articles, video scripts, digital ads, collateral, and executive/internal decks.
Translate product features and customer proof into compelling narratives, headlines, and CTAs that resonate with target audiences and support business goals.
Interview subject matter experts and customers to develop authentic content and quickly become an expert on our product and position in the market to further establish our voice in the industry.
Develop, execute, and analyze email marketing campaigns in HubSpot to nurture leads, promote our product, and drive engagement.
Monitor performance metrics and conduct A/B tests to optimize campaigns for higher open rates, click-through rates, and conversions.
Use your SEO, GEO, and AEO skills to enhance our online visibility and search engine rankings.
Conduct keyword research to identify valuable opportunities and optimize content to attract organic traffic.
Partner with the Copy Lead to drive campaign messaging from concept to rollout, own campaign streams, and build multi-asset content packs that maintain consistent brand voice.
Establish and maintain style guides, templates, and tone governance to ensure brand alignment across all channels.
Measure copy impact with analytics and iterate quickly based on data insights.
Mentor partners on voice and copy structure, bringing your mastery of rhythm, headlines, and CTAs to elevate the team's work.

Requirements

What you’ll need

5+ years of professional copywriting or content marketing experience
B2B SaaS or fintech background strongly preferred
Strong analytical skills with ability to interpret campaign metrics and translate data into actionable insights
Portfolio demonstrating versatility across formats: short-form social, long-form thought leadership, technical product copy, and executive communications
Self-starter who knows when to execute independently and when to seek input
Detail-oriented copyeditor who delivers polished work with swift turnaround
Comfortable working in fast-paced environments with competing priorities
Employment Eligibility: All applicants must be legally authorized to work in the United States. Employment is contingent upon the ability to provide documentation verifying identity and authorization to work in the U.S. in compliance with the Immigration Reform and Control Act of 1986, without the need for current or future employer-sponsored work authorization.

Benefits

Comp & perks

competitive pay
plenty of PTO
health care
401K matching
fun employee outings