Program Manager, Automation and Optimization
OpenAI
SQL
Senior Growth Marketing Manager, Paid Search
EarnIn
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $145,000 - $180,000 per year
Job Level
Senior
Tech Stack
SQL
About the role
- Use data-driven insights to develop and own paid search strategies and manage media budgets
- Develop and manage paid acquisition campaigns across Google Paid Search, Apple Search Ads (ASA), UAC, and Performance Max
- Drive campaign execution to hit monthly volume and efficiency goals by testing hypotheses, analyzing data, and refining tactics
- Conduct keyword research, competitive analysis, and audience segmentation
- Partner with product, analytics, finance, and creative teams to optimize campaigns and inform company-wide growth decisions
- Drive post-campaign analysis and continual experimentation to uncover growth levers
- Identify and explore opportunities in emerging channels like display, social, and video
Requirements
- 7+ years of experience in growth or performance marketing, with a strong focus on Paid Search and mobile acquisition
- Proven success running high-budget campaigns across Google Ads, Apple Search Ads, UAC, and Performance Max
- Data-savvy: Able to leverage analytics to inform decisions and drive ROI
- Comfortable owning A/B testing frameworks and experimentation pipelines
- Collaborative and communicative—able to work cross-functionally with product, creative, and data teams
- Proficiency in SQL is a plus
- Bonus: Background in fintech, consumer apps, or mission-driven startups
Benefits
- equity and benefits
- Remote (US)
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
paid search strategiespaid acquisition campaignskeyword researchcompetitive analysisaudience segmentationA/B testing frameworksSQLdata analysiscampaign executionmedia budget management
Soft skills
data-savvycollaborativecommunicativecross-functional teamworkanalytical thinkingproblem-solvingcreativityadaptabilitystrategic thinkingdecision-making
