Digital Marketing Executive

Eakin Healthcare

Digital Marketing Executive managing SEO and online presence for Eakin Healthcare. Supporting website optimization and digital marketing strategies to enhance brand awareness.

Posted 5/2/2026full-timeCardiff • 🇬🇧 United KingdomMid-LevelSeniorWebsite

Tech Stack

Tools & technologies

WordPress

About the role

Key responsibilities & impact

Support the management and implementation of a global SEO strategy to enable increased online visibility.
Support the team with ensuring all websites and content are fully optimised to enable maximum exposure, organic ranking growth and increased online brand awareness for the Ostomy business.
Manage all offsite and onsite optimisation activity.
Be responsible for identifying and conducting keyword research and utilising these within content to enable organic position growth.
Report on search KPIs such as organic traffic, search engine rankings and other SEO aspects using Google Analytics and SEO Management platforms and provide recommendations based on performance data.
Maintain and execute minor updates, design and content uploads on all global Ostomy websites, inclusive of eakinostomy.com respond.co.uk.
Working closely with the Digital Marketing team, ensure relevant new website content is promoted via our social media channels and develop new and innovative ways of driving traffic to the websites.
Implement conversion rate optimisation activities and continually use in-depth data to analyse user behaviour to increase the site conversion rate and user experience.
Alongside the team, manage the day-to-day relationships with external web developers and be responsible for ensuring all technical SEO activities are executed effectively.
Report on all website KPIs and provide recommendations based on performance data.
Support the Digital Marketing Team – Ostomy on being experts regarding our competitor’s digital activity, and, where appropriate, adjust our digital marketing plan to capitalise on opportunities.
Support the Interim Head of Digital Marketing – Ostomy to ensure all digital marketing communications adhere to the data protection legislation.

Requirements

What you’ll need

BSc/BA in relevant field
Previous experience in a digital marketing role
Experience in using WordPress
Strong data analytical skills
Strong communication skills
Attention to detail
Excellent organisational skills

Benefits

Comp & perks

Blended Working Bonus
25 days holiday plus bank holidays (rising to 28)
Option to buy holiday days
Wellbeing Programme
Health Cash Plan
Pension
Life Assurance
Enhanced Maternity/Paternity
Cycle to Work Scheme
Referral Scheme
Long Service Awards
Free Parking

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

SEO strategykeyword researchconversion rate optimisationdata analysiswebsite optimisationcontent managementorganic ranking growthsearch engine rankingsGoogle AnalyticsSEO management platforms

Soft Skills

communication skillsattention to detailorganisational skillsanalytical skills

Certifications

BScBA