Senior Strategic Advisor, Medicare

E-Verify Program

. Responsible for multi-channel marketing strategy development to generate and capture demand, including sales, retention, engagement, quality and membership goals.

Posted 5/1/2026full-timeKentucky, Louisiana, Mississippi, North Carolina, South Carolina • 🇺🇸 United StatesSenior💰 $89,174 - $142,679 per yearWebsite

About the role

Key responsibilities & impact

Responsible for multi-channel marketing strategy development to generate and capture demand, including sales, retention, engagement, quality and membership goals.
Leads the creation and evaluation of complex marketing plans by identifying marketing objectives and strategies, market and audience insights, key messages, tactics, timing and budget allocation through cross-functional collaboration.
Develops integrated Direct Response and content marketing strategies, leveraging relevant print and digital channels designed to drive response and overall sales growth of Medicare products.
Provides ongoing strategic consultation throughout the creative development, testing and launch processes.
Partners with Marketing Analytics and channel subject matter experts to identify, capture and utilize data and analytics to measure success, optimize campaigns, rapidly iterate on strategy based on learnings, and inform future work.
Leverages customer and consumer insights, personas and buyer journeys to develop holistic strategies and plans that effectively drive business outcomes and maximize ROI (segmentation, product design, communication preferences, messaging strategy and measurement plans/learnings).
Facilitate communication and present information to both internal and external stakeholders at all levels, including senior-level leadership, to effectively drive programs/initiatives.
Develops marketing and communications strategies and plans for assigned strategic initiatives.
Organize, optimize and communicate progress towards the completion of overall work portfolio.
Identify, analyze and monitor relevant industry, regulatory, technology and market-based trends.

Requirements

What you’ll need

Bachelor's degree or advanced degree (where required)
5+ years of experience in related field.
In lieu of degree, 7+ years of experience in related field.
Significant background and experience in developing integrated marketing strategies and plans across traditional and digital media
Strong knowledge of PowerPoint for executive-level presentations
Experience with direct to consumer (B2C) marketing in Medicare offerings.
Ability to balance multiple projects in a high-stake work environment
Familiarity with measuring campaign ROI and sales attribution, preferred
Must demonstrate a proactive approach in project ownership, leadership, and communication

Benefits

Comp & perks

Medical, dental, and vision coverage along with numerous health and wellness programs
Parental leave and support plus adoption and surrogacy assistance
Career development programs and tuition reimbursement for continued education
401k match including an annual company contribution
Work-life balance, flexibility, and the autonomy to do great work

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

multi-channel marketing strategyintegrated marketing strategiesdirect response marketingcontent marketingdata analyticscampaign optimizationsales attributionROI measurementproject managementmarket analysis

Soft Skills

strategic consultationcross-functional collaborationcommunicationleadershipproactive approachorganizational skillspresentation skillsstakeholder engagementproblem-solvingtime management