Senior Vice President, Business Development
Boston Government Services, LLC (BGS)
Manager, Skin & Retail Media
E.L.F. BEAUTY
full-time
Posted on:
Origin: • 🇺🇸 United States • New York
Visit company websiteSalary
💰 $90,000 - $110,000 per year
Job Level
Mid-LevelSenior
About the role
- Partner with media agencies and internal cross-functional teams to design and execute e.l.f. SKIN and Retail Paid Media plans
- Manage day-to-day execution and optimization of paid media programs
- Develop media strategies and collaborate with agency partners on tactical plans and budget management
- Partner with cross-functional teams (Brand Marketing, Integrated Marketing, Commerce, International, Finance) to align media with business objectives
- Develop campaign briefs for creative teams and agencies
- Partner with agencies/vendors to develop tactical plans and test new opportunities
- Identify trends and insights to maximize campaign performance
- Manage budget forecasts, purchase orders, and billing
- Partner with analytics resources to measure campaign effectiveness and provide reporting
- Collaborate with media agencies on weekly, monthly, and campaign wrap reports to highlight key insights
Requirements
- BA/BS degree required
- 5+ years of media experience (agency background required)
- Proven expertise across Affiliate, Search, Shopping, Social, and Display
- Experience with retail media partners (Criteo, Roundel, UB Media, WMC, Amazon Ads)
- Hands-on planning and execution across Google, TikTok, Meta, Snap, Pinterest, Reddit, OOH, TV
- Strong background in Digital Media: SEM, Social Commerce (TikTok Shop, Affiliate), Retail Media (Sponsored Ads, Display)
- Proficiency in Microsoft Excel (intermediate level)
- Strong presentation skills
- Strong creative thinking, critical thinking, problem-solving
- Self-starter with strong initiative and independence
