Manager

• Develop and implement robust 360 creative campaigns across all channels (digital, social, ecommerce, influencers, paid media, etc.) that align with brand objectives.
• Collaborate with cross-functional teams (e.g. product development, sales, integrated marketing, digital marketing, creative, etc.) to ensure seamless execution and alignment of brand messaging and objectives.
• Lead monthly marketing calendars. Responsible for calendar strategy & planning, 360 activation to amplify marketing moments, lead cross functional partners to ensure all channels are in sync, creative briefing & management of deliverables.
• Lead a team of marketing professionals and agency partners, fostering a collaborative and creative work environment that encourages innovation and excellence.
• Track and analyze campaign performance metrics and make community-led recommendations for optimization.
• Maintain brand integrity and ensure all campaigns are on-brand and aligned with brand expression and values.
• Continuously explore new and innovative marketing strategies to drive brand awareness and engagement.
• Discover brand partnership opportunities that are innovative and disruptive to build strategic awareness for the brand.

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