Structural Heart Marketing Director
Medtronic
Global Marketing Director – Water Solutions
DuPont
full-time
Posted on:
Location Type: Hybrid
Location: Wilmington • Minnesota • 🇺🇸 United States
Visit company websiteJob Level
Lead
About the role
- Drive market segment differential management to deliver financial goals
- Make certain that each market segment team has a clear mission that fits with the overall Water enterprise strategy.
- Execute needed marketing functional support/leadership to allow delivery of yearly and quarterly financial targets
- Segment product portfolio and go-to-market strategies
- Pricing strategies
- New product launches
- Promotion messaging aligned to strategic segment plans
- Continuous portfolio development and optimization to participate in the market with Good, Better and Best approach
- Strengthen our value proposition to maintain differentiation and price premium
- Define and have the right mix of quantified and qualified value propositions customized for sub-segments and applications to defend and protect our price premium.
- Monitor and adjust segment resourcing to fit the broader strategy, segment mission, and execution plans.
- Continuously align investment allocation with the Water enterprise strategy.
- Deliver Innovation-based growth goals for the Water business, making critical portfolio decisions in conjunction with other cross-functional Water leaders.
- Ensure that the innovation/growth portfolio is balanced between near and long-term opportunities.
- Monitor the risk profile of the portfolio to ensure that, on a risk-adjusted basis, it will deliver what is needed
- Influence the program mix such that a diverse set of programs (new product development, M&A, partnerships, new business models, process innovation, etc.) is in place.
- Continuously improve innovation and growth metrics to clearly demonstrate projected impact and to measure realized impact and ROI.
- Champion advancement of overall Water marketing competency and customer centricity
- Lead growth of marketing capability/competency across the Water enterprise
- Facilitate robust pricing strategies for each of the market segment teams that ensure that all enterprise value that exists can be extracted through price.
- Work closely with market segment leaders and pricing leader to analyze data and ensure that pricing strategies are appropriate
- Continuous improvement of customer experience to deliver on DWS brand promise
- Deliver digital tools that simplify processes and/or increase value creation in critical segments
- Change agent in business to drive growth
Requirements
- Bachelor's Degree in Business, Marketing or a related field
- 15+ years of experience in Marketing, Sales or relevant functional equivalent
- Previous or current Water industry experience
- Demonstrated ability to lead via influence
- Ability to challenge status quo and creative problem solving.
- Highly motivated and results-driven with excellent interpersonal skills
- Excellent written and verbal communication skills
- Solid organization skills including attention to detail and multi-tasking skills
- Ability to succeed as a manager of managers
- Experience in developing and deploying project best practices, policies, procedures, and processes.
- Experience at working in a team-oriented, collaborative environment is essential.
- Ability to travel up to 30% of time
Benefits
- DuPont offers a comprehensive pay and benefits package.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing strategiespricing strategiesproduct launchesportfolio developmentinnovation metricscustomer experience improvementdata analysisproject best practicesprocess innovationvalue proposition development
Soft skills
leadershipinfluencecreative problem solvinginterpersonal skillswritten communicationverbal communicationorganization skillsmulti-taskingcollaborationchange management
Certifications
Bachelor's Degree in BusinessBachelor's Degree in MarketingBachelor's Degree in a related field
