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About the role
Key responsibilities & impact- Own day-to-day content creation and publishing across X, Instagram, and TikTok
- Create reactive content in real time, memes, sports moments, crypto news, and internet trends
- Develop platform-native short-form video content (Reels, TikToks, clips)
- Use AI tools to accelerate content production and increase output at speed
- Maintain a rolling content calendar while capitalising on real-time opportunities
- Stay embedded in crypto, sports, and internet culture; identifying what’s relevant and translating it into content
- Adapt tone of voice across platforms; ensuring content feels native, not replicated
- Act as an internal signal for trends, content direction, and cultural relevance
- Create timely, relevant content around key sports events (football, UFC, NBA, F1, etc.)
- Connect sports moments with betting culture in a way that drives engagement and shareability
- Identify and engage creators, KOLs, and culturally relevant voices
- Track impact of creator activity across reach, engagement, and growth
- Work with designers and editors to deliver creative assets at speed
- Track performance across engagement, reach, growth, and content effectiveness
Requirements
What you’ll need- 1–3 years’ experience in social media, content creation, or digital marketing
- Proven ability to create engaging, platform-native content (portfolio required)
- Strong understanding of meme culture, internet behaviour, and Gen Z engagement
- Genuine interest in sports, crypto, and online communities
- Experience managing multiple social accounts with different tones of voice
- Hands-on experience using AI tools for content creation
- Strong written communication; sharp, fast, and platform-native
- Ability to operate in a fast-paced, always-on environment
Benefits
Comp & perks- Competitive package with performance-linked incentives
- Fully remote collaboration
- High ownership and direct impact on brand growth
- Opportunity to shape the voice of a fast-scaling crypto-native platform
- Work within a fast-moving, culturally driven marketing team
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content creationshort-form video contentAI toolssocial media managementengagement trackingcontent effectiveness analysismeme creationdigital marketingportfolio developmenttone adaptation
Soft Skills
written communicationtrend identificationcultural relevanceengagement drivingadaptabilitycreativitycollaborationtime managementfast-paced operationcommunity engagement
