DTN

Senior Customer Marketing Manager

DTN

full-time

Posted on:

Location Type: Remote

Location: Texas • United States

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Salary

💰 $90,000 - $120,000 per year

Job Level

Senior

About the role

  • Develop and lead customer marketing strategies that drive product adoption, retention, expansion, and advocacy across DTN's diverse portfolio of weather, market intelligence, and operational decision-support solutions.
  • Customer Advocacy & Industry Storytelling
  • Lifecycle & Adoption Programs, work with CS and Sales Teams
  • Customer Engagement & Community Building
  • Retention & FOH, Weather and Ag Hub Solution Adoption
  • Insights, Reporting & Optimization

Requirements

  • 6–10+ years of customer marketing, customer advocacy, or lifecycle marketing experience in B2B SaaS.
  • Experience in marketing analytics, data platforms, or technical software solutions.
  • Proven success building customer reference programs and developing high-quality customer stories.
  • Ability to understand and translate complex data-driven use cases.
  • Strong cross-functional collaboration skills.
  • Experience with Canva, Marketo, HubSpot, Salesforce, Gong, and Salesforce.
  • Experimenting and usage of AI marketing tooling and chatbots.
  • Preferred Experience in weather intelligence, ag tech/ag data, commodity/energy markets, or operational decision-support solutions.
  • Experience managing customer advisory boards, developing customer stories and case studies or vertical-specific customer user groups/councils.
  • Understanding how enterprises use data for forecasting, operational planning, and risk mitigation.
Benefits
  • Competitive Salary
  • Unlimited PTO
  • Flexible working hours
  • Remote work model
  • Competitive Medical, Dental, and Vision Insurance Plans
  • 6% 401K matching
  • Unlimited access to 13k+ courses via a learning platform to support employee career advancement
  • Employee Assistance Program (EAP)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
customer marketingcustomer advocacylifecycle marketingmarketing analyticsdata platformscustomer reference programsdata-driven use casesforecastingoperational planningrisk mitigation
Soft Skills
cross-functional collaboration