DS Smith

Digital Marketing Manager

DS Smith

full-time

Posted on:

Location Type: Hybrid

Location: Caerphilly • United Kingdom

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About the role

  • Develop and execute integrated digital marketing plans designed to generate qualified leads and drive pipeline growth
  • Actively contribute to and lead on the delivery of strategic campaigns across the EMEA region
  • Collaborate closely with European commercial and sales teams to deliver high-impact B2B communications
  • Manage the development and delivery of the digital roadmap, including website management, social media, SEO, PPC, and email marketing
  • Adopt a proactive approach to marketing automation and AI tools, ensuring customer-driven, innovative messaging
  • Ensure excellent stakeholder management skills and influence commercial teams across Europe
  • Source data-driven insights, manage external agencies, and deploy multi-channel campaigns

Requirements

  • Degree or equivalent in a related field (Marketing/Communications)
  • Demonstrable experience in a B2B Digital Marketing or similar role
  • Exceptional analytical and data-driven decision-making skills
  • Expert in marketing automation, CRM, and web analytics tools (e.g., Optimizely)
  • Able to work independently while maintaining strong working relationships with international colleagues
  • Pragmatic, detail-orientated & delivery focused
  • Adaptable mindset to manage emerging AI trends as well as planned activities
  • Confident, highly motivated and results-orientated
Benefits
  • Competitive salary
  • Discretionary bonus
  • 25 days holiday plus bank holidays
  • Pension scheme, life assurance and income protection
  • Employee Assistance Programme
  • Employee Discounts
  • Cycle to work scheme
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingB2B communicationsSEOPPCemail marketingmarketing automationdata-driven decision-makingweb analyticslead generationcampaign management
Soft Skills
stakeholder managementcollaborationanalytical skillsindependencerelationship buildingadaptabilitymotivationresults orientationdetail orientationproactivity
Certifications
degree in Marketingdegree in Communications