Head of Product Marketing
Dropzone AI
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $200,000 - $245,000 per year
Job Level
Lead
Tech Stack
Cyber Security
About the role
- Craft and continuously refine a differentiated Dropzone AI story that resonates with enterprise buyers and MSSP leaders
- Develop GTM & customer-facing materials that reflect the evolved positioning and competitive differentiation, and ensure a consistent narrative across all marketing and sales touchpoints.
- Conduct ongoing competitive analysis, customer insights research, and analyst report synthesis to inform product roadmap and GTM strategy.
- Oversee the development of demand generation content that is on-brand and technically accurate, while maximizing marketing ROI, driving thought leadership, and educating users/buyers.
- Own customer advocacy content development from case studies to video testimonials, highlighting real-world outcomes and wins.
- Work with internal SMEs on original research pieces to establish market authority and generate inbound interest.
- Identify and eliminate friction points in the buyer journey to improve conversion rates across the entire marketing/sales funnel.
- Develop sales enablement materials, including competitive battle cards, objection handling guides, ROI/value calculators, and technical positioning resources.
- Partner with Sales and Sales Engineering to understand deal dynamics, win/loss patterns, and messaging effectiveness in enterprise cycles.
Requirements
- 8+ years in product marketing, technical marketing, or solutions marketing in B2B cybersecurity, with at least 3 years in senior/leadership roles.
- Deep cybersecurity and security operations background, ideally with hands-on experience in SOC, detection & response (D&R), SIEM, SOAR, or MDR products.
- Demonstrated category creation or market leadership experience - you've built differentiated positioning in crowded markets and helped define new product categories.
- Exceptional content creation ability with a portfolio demonstrating individually authored high-quality technical content, thought leadership, and value-based messaging.
- Strong demonstrated strategic thinking, data-driven decision making, and ability to influence cross-functionally without direct authority, and a proven track record of measurable business impact.
- Experience managing and developing product marketing talent with the ability to mentor, delegate effectively, and build team capability.
- Early-stage startup mindset. You thrive on ambiguity and move with lightspeed execution.
Benefits
- company paid health insurance
- 401K Plan with employer match
- Self-Managed PTO
- parental leave
- more
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketingtechnical marketingsolutions marketingcybersecuritySOCdetection & responseSIEMSOARMDRcontent creation
Soft skills
strategic thinkingdata-driven decision makinginfluencementoringdelegationteam capability buildingthought leadershipcommunicationproblem-solvingadaptability