Retail Marketing Manager
Driveway Indústria Brasileira de Auto Peças Ltda
full-time
Posted on:
Location Type: Remote
Location: Remote • Florida, Idaho, Montana, Oregon • 🇺🇸 United States
Visit company websiteSalary
💰 $80,000 - $125,000 per year
Job Level
Mid-LevelSenior
About the role
- Drive store performance in customer loyalty, satisfaction, sales, aftersales growth, and profitability through tailored marketing strategies and traffic management
- Design and implement marketing strategies that strengthen long-term customer relationships, leveraging internal technology and solutions with priority
- Foster and strengthen OEM relationships at the local levels to align on initiatives that drive customer satisfaction and store loyalty
- Provide expert guidance to Store Leaders on building and executing marketing strategies aligned with the Customer Ecosystem
- Collaborate with LAD Marketing team members and external partners to create impactful, customer-focused content and measure campaign success
- Monitor and adapt to changing market conditions and utilize industry research to continuously improve strategies and outcomes
- Champion the alignment and integration of key company initiatives and strategies
Requirements
- Bachelor’s degree in Business, Marketing, Communications, Advertising, or equivalent experience
- Strong understanding of the automotive industry, dealership operations, and automotive marketing
- Experience using Google Analytics, CRM Systems, and Microsoft Office Suite
- Proficiency in data analysis to evaluate the efficacy and ROI of marketing strategies
- Strong organizational skills with a keen eye for detail
Benefits
- Competitive pay
- Medical, Dental and Vision Plans
- Paid Holidays & PTO
- Short and Long-Term Disability
- Paid Life Insurance
- 401(k) Retirement Plan
- Employee Stock Purchase Plan
- Lithia Learning Center
- Vehicle Purchase Discounts
- Wellness Programs
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
data analysismarketing strategiescustomer loyaltysales growthaftersales growthtraffic managementcampaign measurementROI evaluation
Soft skills
organizational skillsattention to detailcollaborationexpert guidance
Certifications
Bachelor’s degree in BusinessBachelor’s degree in MarketingBachelor’s degree in CommunicationsBachelor’s degree in Advertising