Head of Performance Marketing

Drink & Paint

Head of Performance Marketing responsible for the entire marketing strategy of drink&paint. Leading the team and developing structures for measurable results within a startup environment.

Posted 6/30/2026full-timeRemote • 🇩🇪 GermanyLeadWebsite

About the role

Key responsibilities & impact

As Head of (Performance) Marketing, you take responsibility for our entire marketing strategy.
You lead the team, develop clear structures and processes, and ensure that good ideas turn into measurable results.
You are responsible for the full marketing scope—from Performance to Content to Community.
You develop strategies, set priorities, and keep the strategic thread intact.
You bring solid experience in Paid Social—especially on Meta.
You know how to set up campaigns effectively, continuously optimize them, and scale them systematically.
You lead the existing team and help expand it with us.

Requirements

What you’ll need

At least 5 years of professional experience in marketing—ideally in a startup or an agency
Strong expertise in Performance Marketing—particularly operationally experienced on Meta
Team lead experience: you have led and developed a marketing team
Brand sensibility: you love strong brands, good design and clear language—and know how to bring these together consistently
Analytical mindset with confident handling of KPIs, tools and budget management
You bring the drive to tackle challenges, think solution-oriented and are eager to take on responsibility

Benefits

Comp & perks

Startup culture – we are a fast-growing, dynamic startup where your sense of responsibility matters
You work closely with the founders, contribute new ideas and help shape the strategic direction of the brand
Fast decision-making processes and open communication

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Performance MarketingPaid SocialCampaign OptimizationKPI ManagementBudget Management

Soft Skills

Solution-Oriented ThinkingTeam DevelopmentDrive and Responsibility