Senior Creative Strategist

Dreamlight Labs GmbH

Senior Creative Strategist developing ideas and concepts for Paid-Social-Ads with direct impact on ticket sales for live events. Collaborating with teams to analyze performance data and implement successful marketing strategies.

Posted 7/21/2026full-timeRemote • 🇩🇪 GermanySenior💰 €30,000 - €50,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing performance creatives for paid social ads, with a strong focus on audience analysis, conversion strategies, and the use of AI tools to enhance marketing effectiveness.

Highest-signal resume keywords

Performance CreativesTarget Audience AnalysisAd Concept DevelopmentKPI UnderstandingAI Tools Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Ad Concept DevelopmentPerformance CreativesAudience AnalysisConversion StrategiesCreative BriefsData AnalysisScript WritingCreative TestingIterative DesignAd Editing

Soft Skills

Independent Working StyleEntrepreneurial MindsetCollaboration

Tools & Technologies

AI ToolsSocial Media PlatformsMarketing Tools

Industry Keywords

Paid Social AdsMarketing UpdatesKPICreative StrategyCustomer Feedback

About the role

Key responsibilities & impact

As a Senior Creative Strategist (m/f/d), you develop the ideas, angles and concepts behind our paid social ads — with direct impact on ticket sales and growth.
Analyze target audiences, past winner ads, performance data and customer feedback
Develop new angles, hooks, scripts, ad concepts and clear creative briefs
Systematically test and evaluate creatives, and consistently iterate on successful approaches
Work closely with media buyers, video editors, designers and our existing team
Keep up with current marketing and platform developments and actively use modern AI tools

Requirements

What you’ll need

Several years of proven, successful experience with performance creatives and paid social
A very strong understanding of target audiences, angles, hooks, conversion and relevant KPIs
A fast, independent and entrepreneurial working style at a high level
High affinity for AI and genuine interest in current marketing updates and new tools
Ideally you can also create or edit ads yourself — this is a major advantage but not mandatory
Regular availability on weekends; your days off will accordingly be during the week

Benefits

Comp & perks

Lots of creative freedom and direct influence on our results
An experienced team, existing learnings, successful ads and short decision-making paths
Many different events, audiences and ongoing opportunities for new tests
Remote work and an attractive, above-average compensation