Principal Product Marketing Manager

Drata

Principal Product Marketing Manager driving GTM strategy for Drata's compliance automation platform. Executing product launches and coordinating cross-functional teams for market success.

Posted 6/10/2026full-timeRemote • 🇺🇸 United StatesLead💰 $171,000 - $264,000 per yearWebsite

Tech Stack

Tools & technologies

Cyber Security

About the role

Key responsibilities & impact

Support and drive end-to-end GTM planning and execution for major launches, strategic feature releases, and cross-functional initiatives across Drata's product portfolio
Act as a product marketing DRI across Product, Marketing, Sales, Customer Success, and Enablement—driving alignment and execution through influence and quality of work
Build and maintain launch plans, timelines, deliverables, dependencies, and readiness criteria so every stakeholder knows what's needed and when
Help run and improve the NPI process and related launch frameworks, templates, and governance on a day-to-day basis
Contribute to the recurring communications cadence keeping GTM leadership, ELT, and the revenue org informed on launches, risks, milestones, and upcoming initiatives
Produce the core internal and external assets required for launches—messaging, decks, one-pagers, launch briefs, enablement materials, and executive-ready content
Gather field input, stakeholder feedback, and launch learnings to continuously sharpen messaging, process, and execution quality

Requirements

What you’ll need

8+ years in product marketing, GTM strategy, launch management, or a closely related B2B SaaS role
proven track record executing complex product launches across multiple teams and functions
strong ability to build structure in ambiguous environments and turn process into execution
excellent written and verbal communication skills—especially for executive audiences and cross-functional stakeholders
experience building messaging, launch content, and field-facing assets that support adoption and revenue outcomes
strong project management instincts with the ability to manage multiple priorities, owners, and deadlines simultaneously
comfortable operating at both strategic and highly hands-on levels
experience in cybersecurity, compliance, GRC, risk, trust, or adjacent B2B SaaS is strongly preferred.

Benefits

Comp & perks

Up to 100% employer-paid premiums for medical, dental, and vision coverage for employees and their dependents
401(k) plan
company-paid life and disability insurance
tax-advantaged spending accounts
paid Parental Leave policy
Kindbody fertility and family-building benefits
generous annual stipends for professional and personal development
flexible vacation policy
paid holidays

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

GTM strategylaunch managementproduct marketingproject managementmessaginglaunch contentfield-facing assetsNPI processexecution quality

Soft Skills

communication skillsinfluenceorganizational skillsability to manage multiple prioritiesability to build structure in ambiguous environmentscollaborationadaptability