Media Planning Associate

Drake Cooper

Media Planning Associate at Drake Cooper developing integrated media plans and collaborating with teams for impactful ad campaigns in the Boise area.

Posted 6/24/2026full-timeBoise • Idaho • 🇺🇸 United StatesJuniorMid-LevelWebsite

About the role

Key responsibilities & impact

Build and maintain media plans, media flows, and campaign strategies for client initiatives.
Own the organization and maintenance of planning documents, budget breakdowns, timelines, reconciliation sheets, and related materials.
Conduct quality assurance reviews to ensure plans, placements, budgets, audiences, and tactics align with approved strategies.
Assist with media research, audience insights, competitive analysis, benchmarks, and market trends.
Coordinate project timelines, deliverables, and communication across Media, Account Services, Project Management, Analytics, Finance, and Buying teams.
Track planning updates, approvals, campaign launches, and key milestones.
Support budget pacing, documentation, and campaign organization throughout execution.
Participate in planning, billing, and cross-functional team meetings.
Maintain organized planning resources, trackers, and shared documentation.
Develop strong knowledge of media strategy, audience targeting, and channel planning best practices.
Embrace AI-powered tools to enhance efficiency, streamline workflows, and uncover insights while applying critical thinking, maintaining quality standards, and ensuring human oversight in all deliverables.

Requirements

What you’ll need

1–3 years of experience in advertising, media, marketing, media sales, or a related field.
Strong organizational, project management, and communication skills.
High attention to detail and ability to manage multiple projects simultaneously.
Proficiency in Excel and/or Google Sheets.
Comfortable working with budgets, timelines, and large data sets.
Analytical mindset with strong problem-solving skills.
Interest in media strategy, consumer behavior, and advertising.
Experience with media research tools or planning platforms is a plus.

Benefits

Comp & perks

100% Employee Owned
Opportunity for Bonus
Paid Parking at our office locations
401 (k) plan with a match
Agency-paid medical, life, and short-term disability insurance, along with options for vision, dental, additional life, and long-term disability insurance
A generous time off program, including family leaves and volunteer work
Great clients!!

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

media planningcampaign strategiesquality assuranceaudience targetingbudget managementdata analysisproject managementmedia researchcompetitive analysischannel planning

Soft Skills

organizational skillscommunication skillsattention to detailproblem-solving skillscritical thinkingtime managementcollaborationadaptabilitymultitaskinganalytical mindset