Demand Generation Associate

DraftKings Inc.

Demand Generation Associate driving outbound acquisition for DraftKings. Building customer pipeline through strategic research, outreach, and collaboration with VIP Acquisition Team.

Posted 5/15/2026full-timeRemote • 🇺🇸 United StatesJuniorMid-Level💰 $60,000 per yearWebsite

About the role

Key responsibilities & impact

Own demand generation efforts from initial prospect research through light qualification and handoff.
Source and enrich prospective player data through public research, internal tools, referrals, and strategic list-building initiatives.
Execute structured multi-channel outreach campaigns in compliance with regulatory and responsible gaming standards.
Maintain strong daily activity levels while consistently achieving qualified opportunity and pipeline targets.
Deliver a professional, compliant, and player-first acquisition experience while partnering cross-functionally to improve outreach strategies and conversion opportunities.

Requirements

What you’ll need

Bachelor’s Degree, with up to 1-2 years of experience in sales, business development, or a similar customer-facing role.
A competitive and proactive mindset with the confidence to pursue new opportunities through outbound outreach and relationship-building.
Strong research, organizational, and communication skills with the ability to quickly learn new tools, systems, and workflows.
Coachability, adaptability, and a desire to grow within a fast-paced, highly collaborative, and performance-driven environment.
Ability to obtain and maintain required State Gaming Licenses.

Benefits

Comp & perks

plus bonus
equity
benefits as applicable

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Soft Skills

competitive mindsetproactive mindsetrelationship-buildingstrong research skillsorganizational skillscommunication skillscoachabilityadaptabilitydesire to growcollaborative mindset

Certifications

State Gaming Licenses