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Group Brand Manager
Dr. Reddy's LaboratoriesGroup Brand Manager at Dr. Reddy's developing and launching pharmaceutical products with strategic market analysis and team collaboration.
About the role
Key responsibilities & impact- Conceptualizing and planning new products by gathering feedback on unmet therapeutic needs
- Preparing product manuals, designing positioning strategies, and overseeing successful product launches
- Coordinating with sales teams for post-launch audits and performance reviews
- Conducting market research and finalizing positioning strategies for branding and promotions
- Leading and developing the team with performance appraisals and mentoring
- Devising region-specific strategies for sales planning and review with feedback from RSMs
Requirements
What you’ll need- A graduate degree in any Science stream
- 7-10 years of experience in Product Management in pharmaceutical marketing especially with CVAD experience.
- Understanding of Indian Pharmaceutical industry- competition, customer behaviour and prescription habits.
- Strategic mindset to develop and implement long-term product strategies that align with the company's overall business objectives.
- Analytical skills to assess market trends, competitor activities, and customer needs for the products in the portfolio.
- Financial management skills to develop and manage budgets, allocate resources effectively, and optimize cost control for the product portfolio.
- Excellent communication skills to convey complex scientific and medical information to diverse audiences, including healthcare professionals, internal teams, and stakeholders.
- Ability to analyze market data, clinical trial results, and sales performance to inform decision-making and product portfolio strategies.
- Ability to adapt to changes in the pharmaceutical market, including advancements in therapies, healthcare policies, and regulatory updates.
Benefits
Comp & perks- Joining & relocation support
- Family support (Maternity & Paternity benefits)
- Learning and development opportunities
- Medical coverage for yourself and your family
- Life coverage for yourself.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Strategic PlanningMarket AnalysisBudget ManagementData AnalysisProduct Launch
Soft Skills
Excellent CommunicationMentoringAdaptability