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GTM Enablement – Training Lead
DoxelSales Enablement & Training Manager at Doxel enhancing sales capabilities in the construction sector with AI tools and training programs. Responsible for developing AEs into construction experts.
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
sales enablementonboarding programscertification frameworkscompetency modelstraining systemscurricula developmentcontent productionplaybook creationB2B SaaS salesAI tools
Soft Skills
teachingcoachingfacilitationpresentationadult-learninglearning agilitycontent creationindependenceadaptabilitycommunication
Tools & Technologies
LMSinteractive simulationsadaptive learning toolsAI-supported trainingself-service deliverycontent production toolsrecorded callsSME interviewsrole-play systemstraining tooling
Industry Keywords
project lifecyclestakeholdersmulti-stakeholder cyclesMEDDICCChallengerSPINCommand of the Messagesales trainingenablement programsenterprise selling
About the role
Key responsibilities & impact- Build the Enablement Function: design and operationalize the company's first formal sales enablement program, establishing its strategy, priorities, and infrastructure.
- Create scalable onboarding programs across GTM roles: AEs first, then SDRs, Solutions Engineers, and Customer Success.
- Develop certification frameworks and role-based competency models.
- Build repeatable, AI-supported training systems that scale with company growth, including self-service delivery and the supporting tooling and LMS stack.
- Build your own deep construction expertise first: the project lifecycle, the stakeholders who run jobsites, and the metrics that govern their work.
- Develop curricula that turn generalist AEs into construction experts: persona guides, per-persona discovery questions, and objection libraries grounded in field reality.
- Give reps repeated, realistic practice, including AI role-play against construction personas, and gate certification on demonstrated domain fluency rather than product recall.
- Deliver live and asynchronous training, and coach in the flow of work (call and demo reviews, deal debriefs, role-plays).
- Use AI to accelerate content production from product releases, recorded calls, and SME interviews.
- Build and maintain playbooks across the customer lifecycle: discovery frameworks, qualification, account planning, and deal inspection.
Requirements
What you’ll need- Demonstrated excellence as a teacher and coach, with a track record of developing people from beginner to credible. Strong facilitation, presentation, and adult-learning skills. This is the most important qualification.
- Strong learning agility. You have moved from no knowledge of a complex or technical domain to genuine expertise, and can describe how. You approach mastering an unfamiliar industry as an opportunity rather than an obstacle.
- Fluency with modern AI tools and the ability to use them to build training: interactive simulations, adaptive self-service learning, and faster content production. You treat AI as core to making enablement scalable, not as an add-on.
- A solid understanding of enterprise B2B SaaS sales (long, multi-stakeholder cycles involving technical and operational buyers) and fluency in at least one methodology (MEDDICC, Challenger, SPIN, or Command of the Message).
- 0→1 experience, with comfort in ambiguity and a history of building training, onboarding, or sales programs from scratch.
- The ability to create content independently (curricula, playbooks, and certification tracks) without relying on pre-existing templates.
- 8+ years across sales, sales training, and/or enablement, ideally including direct enterprise selling or rep coaching.
Benefits
Comp & perks- Competitive Base Salary + Equity Package
- Remote first culture (for most roles)
- Comprehensive Health Insurance (Medical, Dental, Vision)
- Home Office Stipend
- Monthly allowance for cell phone and internet
- Flexible PTO, generous company holiday policy