Field Marketing Manager
Zero Networks
Cyber Security
Loyalty Marketing Manager
DOXA
full-time
Posted on:
Location Type: Remote
Location: Remote • Arizona • 🇺🇸 United States
Visit company websiteSalary
💰 $100,000 - $135,000 per year
Job Level
SeniorLead
About the role
- Lead the design, development, and implementation of innovative loyalty constructs and strategies across products
- Create and execute multi-channel strategic marketing campaigns to drive customer engagement and retention
- Partner with Product Management, Affinity Marketing, Digital Marketing, Sales and Service leadership
- Drive execution of approved strategies with direct report(s) and external agencies/vendors
- Assess and optimize consumer communications that integrate with loyalty programs
- Manage revenue forecasts, establish annual forecast and perform monthly reforecasting based on performance
- Analyze loyalty program performance, implement metrics and tracking with Database Marketing team, and model program impact
- Identify A/B testing opportunities and lead experiment design to optimize campaign components
- Develop and present data-backed recommendations and clear presentations to senior leadership
- Provide coaching and development for direct report(s) and manage marketing spend against benchmarks and budgets
Requirements
- Bachelor’s degree in Marketing or related field
- Minimum 8 years work experience in multi-channel marketing or related function
- Minimum 5 years work experience managing consumer loyalty programs
- Prior supervisory experience and/or leadership training
- Minimum 3 years experience working with revenue and budget forecasts and reporting performance against goals
- Minimum 3 years experience leading hypothesis-driven A/B tests, experiment design and statistically significant testing methodologies
- Advanced knowledge of the customer lifecycle and multi-channel marketing
- Knowledge of reporting tools such as PowerBi and Google Analytics
- Familiarity with loyalty platforms, CDPs, campaign automation, or CRM tools
- Intermediate proficiency in MS Office
- Strong written and verbal communication skills
- Ability to work independently and with ambiguity on multiple projects simultaneously
- Strong leadership competencies and presentation skills
- Willingness to travel domestically ~5%
Benefits
- Health benefits including medical, dental, and vision
- 401K with 100% company match up to 3% of annual income and additional 50% match on next 2%
- Prefunded optional FSA
- 100% covered Life Insurance
- Accidental Death and Dismemberment Insurance
- Short Term and Long Term Disability
- $250 Wellness Benefit
- In-network provider coverage for mental health, reproduction, chiropractic, and massage therapy
- 10 days of vacation first year, increasing by one day each year
- 13 paid and closed holidays each year
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
multi-channel marketingconsumer loyalty programsA/B testingexperiment designrevenue forecastingbudget managementdata analysiscustomer lifecycle managementstatistical testing methodologiescampaign optimization
Soft skills
leadershipcoachingcommunicationpresentation skillsindependenceability to manage ambiguityproject managementstrategic thinkingcollaborationanalytical thinking
