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Content Marketer – AI-First
doinstructContent Marketer crafting strategic content focused on educating and acquiring frontline workforce audiences for doinstruct's AI-first platform.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in producing high-value content in German, with a strong focus on brand consistency and audience engagement. Proficient in utilizing AI tools for content creation and skilled in collaborating with subject-matter experts.
Highest-signal resume keywords
Native-Level German ProficiencyProfessional Working Proficiency In EnglishContent Production ExperienceAI Tools For Content CreationJournalistic Mindset
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content CreationBlog Post WritingCase Study DevelopmentLanding Page CopywritingWhite Paper ProductionInterviewing Subject-Matter ExpertsContent PlanningVideo Concept Development
Soft Skills
CollaborationBrand ConsistencyAudience Engagement
Tools & Technologies
AI Content Creation Tools
Industry Keywords
Frontline Audience EngagementIndustrial Audience EngagementBlue-Collar Audience Engagement
About the role
Key responsibilities & impact- Create high-value content such as blog posts, case studies, landing page copy, and white papers
- Collaborate with internal subject-matter experts
- Develop concepts for shoots and videos
- Plan and produce content across formats that performs in both traditional search and AI answer engines
- Produce German-first content with English translations
- Ensure consistent brand tone of voice
Requirements
What you’ll need- Native-level German proficiency
- Professional working proficiency in English
- Proven experience producing content professionally, with a portfolio or examples
- Journalistic mindset
- Ability to interview subject-matter experts
- Experience working with AI tools for content creation
- Experience engaging frontline, industrial, or blue-collar audiences (bonus)
Benefits
Comp & perks- Positive working atmosphere
- Maximum transparency
- Communication at eye level / flat, respectful communication
- Support for personal and professional development