Director, Brand Marketing

Dodge Construction Network

Director, Brand Marketing defining brand positioning and narrative for Dodge Construction Network. Leading marketing strategies and team management to enhance market presence and customer engagement.

Posted 5/9/2026full-timeRemote • 🇺🇸 United StatesLeadWebsite

About the role

Key responsibilities & impact

Define brand positioning and go-to-market narrative for Dodge Construction Network's brand
Develop persona-based messaging for key audiences in the construction ecosystem
Build a scalable messaging framework ensuring consistency across demand generation, content, and sales enablement
Create visual identity that conveys an easy-to-understand description of offerings
Manage a team of two designers
Collaborate across commercial teams to ensure delivery on brand promise during customer journey
Establish an approach to identifying topics and thought leaders to deliver solution-oriented content
Guide creation of SEO and AI Search content while achieving monthly lead goals
Align thought leaders to external speaking engagements with Events and Enterprise Sales teams
Partner with Customer Success to identify champions and build advocacy programs
Manage advocates to drive engagement and value while inserting them into meaningful conversations
Identify and manage key online communities
Develop brand programs with influencers that solve problems for the ICP
Manage organic social media presence, content calendar, and measurement
Lead visibility and credibility initiatives through ratings and recognition programs
Capture quantifiable case studies across all ICPs to improve Sales conversion rates
Establish clear KPIs to measure brand team impact and accountability
Continuously refine positioning and content based on data and insights

Requirements

What you’ll need

10+ years of progressive B2B marketing experience, including at least 5+ years in brand marketing leadership roles
Experience in a data & analytics, SaaS, or technology company with a proven record of success positioning complex solutions for multiple buyer personas
Exceptional ability to translate technical capabilities into simple, differentiated, and compelling stories
Strong understanding of competitive positioning, objection handling, and challenger messaging techniques
Comfortable working with data and analytics teams to surface insights that power storytelling and GTM strategy
Skilled communicator and collaborator—adept at influencing executive stakeholders and inspiring cross-functional teams
Passionate about crafting category-defining brand marketing that can stand alongside leaders like ClickUp, Airtable, Mailchimp, and Slack

Benefits

Comp & perks

🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Dodge Construction Network Website LinkedIn All Job Openings 501 - 1000 employees Founded 1891 🤝 B2B ☁️ SaaS 🏪 Marketplace B2B
SaaS
Marketplace Dodge Construction Network is a provider of construction market intelligence and digital connection tools that help contractors, architects, engineers, manufacturers and suppliers find projects, manage bids, and connect with decision-makers. The company delivers a searchable directory of projects, plans, specs, product/manufacturer data and BIM objects, verified RFP/RFQ leads, forecasting and analytics, and consulting services through SaaS platforms and data-driven solutions to support business growth across commercial and residential construction markets. Director, Brand Marketing 🔥 3 minutes ago 🇺🇸 United States – Remote ⏰ Full Time 🔴 Lead 💃 Brand Manager Apply Now Find Hiring Managers Customize resume + cover letter Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
Define brand positioning and go-to-market narrative for Dodge Construction Network's brand
Develop persona-based messaging for key audiences in the construction ecosystem
Build a scalable messaging framework ensuring consistency across demand generation, content, and sales enablement
Create visual identity that conveys an easy-to-understand description of offerings
Manage a team of two designers
Collaborate across commercial teams to ensure delivery on brand promise during customer journey
Establish an approach to identifying topics and thought leaders to deliver solution-oriented content
Guide creation of SEO and AI Search content while achieving monthly lead goals
Align thought leaders to external speaking engagements with Events and Enterprise Sales teams
Partner with Customer Success to identify champions and build advocacy programs
Manage advocates to drive engagement and value while inserting them into meaningful conversations
Identify and manage key online communities
Develop brand programs with influencers that solve problems for the ICP
Manage organic social media presence, content calendar, and measurement
Lead visibility and credibility initiatives through ratings and recognition programs
Capture quantifiable case studies across all ICPs to improve Sales conversion rates
Establish clear KPIs to measure brand team impact and accountability
Continuously refine positioning and content based on data and insights 🎯 Requirements
10+ years of progressive B2B marketing experience, including at least 5+ years in brand marketing leadership roles
Experience in a data & analytics, SaaS, or technology company with a proven record of success positioning complex solutions for multiple buyer personas
Exceptional ability to translate technical capabilities into simple, differentiated, and compelling stories
Strong understanding of competitive positioning, objection handling, and challenger messaging techniques
Comfortable working with data and analytics teams to surface insights that power storytelling and GTM strategy
Skilled communicator and collaborator—adept at influencing executive stakeholders and inspiring cross-functional teams
Passionate about crafting category-defining brand marketing that can stand alongside leaders like ClickUp, Airtable, Mailchimp, and Slack Apply Now 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score Similar Jobs VP, Brand Strategy 🔥 33 minutes ago Avalere 201 - 500 ⚕️ Healthcare Insurance ☁️ SaaS Website LinkedIn All Job Openings VP, Brand Strategy shaping brand direction and audience connections for Avalere Health. Leading strategic foundation to enhance brand positioning and impact across key accounts. 🇺🇸 United States – Remote 💵 $170k - $215k / year ⏰ Full Time 🔴 Lead 💃 Brand Manager 🦅 H1B Visa Sponsor Director, Brand Strategy 🕒 Yesterday Spreetail 1001 - 5000 🛍️ eCommerce 🏪 Marketplace ☁️ SaaS Website LinkedIn All Job Openings Director of Brand Strategy leading high-impact ecommerce growth initiatives at Spreetail. Overseeing multi-channel growth strategies and team development for major retail marketplaces. 🇺🇸 United States – Remote ⏰ Full Time 🔴 Lead 💃 Brand Manager 🦅 H1B Visa Sponsor Strategic Brand Director 🕒 April 25 Agilent Technologies 10,000+ employees 🔬 Science 🧬 Biotechnology 💊 Pharmaceuticals Website LinkedIn All Job Openings Strategic Brand Director responsible for driving Agilent's brand strategy across markets and customer touchpoints. Leading teams to elevate brand experiences and governance in a complex B2B environment. 🇺🇸 United States – Remote 💵 $168.2k - $315.3k / year 💰 $500M Post-IPO Debt on 2019-09 ⏰ Full Time 🔴 Lead 💃 Brand Manager 🦅 H1B Visa Sponsor Brand Director 🕒 April 22 Tactacam 201 - 500 🔧 Hardware 🔐 Security 🛍️ eCommerce Website LinkedIn All Job Openings Brand Director for Defend, responsible for brand strategy and market positioning at Tactacam. Leading marketing initiatives and collaborating with cross-functional teams for brand growth. 🇺🇸 United States – Remote ⏰ Full Time 🔴 Lead 💃 Brand Manager Manager, Brand Strategy 🕒 April 8 DoorDash 10,000+ employees 🛍️ eCommerce 🚗 Transport Website LinkedIn All Job Openings Manager, Brand Strategy combining brand and creative strategy for DoorDash. Leading campaigns and shaping brand foundations to enhance business impact and brand equity. 🇺🇸 United States – Remote 💵 $142.8k - $210k / year ⏰ Full Time 🟠 Senior 🔴 Lead 💃 Brand Manager 🦅 H1B Visa Sponsor View More Brand Manager Jobs 🌐 Worldwide Built by Lior Neu-ner. I'd love to hear your feedback — Get in touch via DM or support@remoterocketship.com Search Search Jobs by country Search jobs by city Search jobs by job title Search entry-level jobs Search junior-level jobs Search senior-level jobs Search jobs by tech stack Search jobs by contract type Search remote internships Search remote part-time jobs Remote jobs Anywhere in the World Companies Hiring Anywhere in the World Companies Hiring Sales People Anywhere in the World Companies Hiring Software Engineers Anywhere in the World Resources Advice Tips for finding remote jobs Interview questions and answers Resume examples Cover letter examples Post a job Affiliates Privacy policy Terms of service Job board SEO course AI Apply Copilot OpenClaw job finder Jobs by Country Remote jobs anywhere in the world (Worldwide remote jobs) Remote jobs United States Remote jobs Australia Remote jobs Brazil Remote jobs Canada Remote jobs France Remote jobs Ireland Remote jobs Germany Remote jobs Netherlands Remote jobs Spain Remote jobs UK Popular Jobs Remote data analyst jobs Remote customer support jobs Remote executive assistant jobs Remote marketing jobs Remote product designer jobs Remote product manager jobs Remote project manager jobs Remote recruiter jobs Remote sales jobs Remote software engineer jobs Jobs by Type Remote full-time jobs Remote part-time jobs Remote contract jobs Remote internship jobs Remote entry-level jobs Remote jobs with no experience required Remote junior jobs (1-3 years of experience) Digital nomad jobs Remote jobs with no degree required Freelance remote jobs Temporary remote jobs Remote jobs hiring now Stay at home mom jobs

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Hard Skills & Tools

B2B marketingbrand marketingSEO content creationdata analyticscontent strategylead generationKPI developmentvisual identity designinfluencer marketingsocial media management

Soft Skills

collaborationcommunicationleadershipstorytellinginfluencingproblem-solvingcreativitystrategic thinkingteam managementcustomer advocacy