Social Media Specialist – New Home Industry

Do You Convert

Social Media Specialist creating and managing content for homebuilder clients remotely. Focusing on social media strategy, video editing, and performance analysis across platforms.

Posted 6/19/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

social media managementdigital content creationvideo editinggraphic designcopywritingsocial media analyticscontent calendar managementperformance trackingasset collection

Soft Skills

organizational skillsindependenceadaptabilitycommunicationself-starter

Tools & Technologies

CanvaAdobevideo editing toolssocial media platformscontent management systems

Industry Keywords

new home marketingsocial media copyshort-form contentlong-form contentbrand guidelines

About the role

Key responsibilities & impact

Write and edit compelling social media copy for homebuilder clients across platforms (Instagram, Facebook, TikTok, LinkedIn, and more)
Edit short-form and long-form video for social distribution
Design on-brand graphics and social posts using provided assets and brand guidelines
Build and maintain content calendars and posting schedules for multiple clients
Track performance data and report on what's working, adjusting strategy accordingly
Coordinate asset collection and communication with builder clients
Support Do You Convert's own organic social presence as needed

Requirements

What you’ll need

Experience in new home marketing required
3+ years of experience in social media management or digital content creation
Proven video editing skills for short-form social content
Proficiency using video editing tools
Graphic design proficiency (Canva, Adobe, or similar tools)
Strong copywriting skills, with the ability to adapt tone and voice across brands
Comfort reading and interpreting social media analytics to guide decisions
Exceptional organizational skills and ability to manage multiple clients simultaneously
Self-starter who can work independently in a remote environment

Benefits

Comp & perks

Fully remote position with flexibility and autonomy
Work with some of the sharpest minds in new home marketing
A collaborative, supportive team that invests in your growth